Blocloud adoption...
...is probably 4th or 5th on the list of responses to this problem. The 1st option (the do nothing option) is usually taken because it is perceived to be the most cost effective. Then they move on to 2 and 3 etc. based on perceived cost and giving the impression of addressing the problem. Only a 'show an tell' can paint a picture clear enough for them to see it. This is why a field test/pilot program results presentation is so essential to open eyes to the best response available. PG needs to produce this ASAP. Please.