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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

Communication Services
illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software offers advertising automation technology that offers planning, media buying and omnichannel intelligence from a single platform.


TSX:ILLM - Post by User

illumin Holdings Inc > Google news impacting ad tech sector
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Comment by Torontojayon Mar 03, 2021 8:59pm
192 Views
Post# 32711800

RE:RE:Google news impacting ad tech sector

RE:RE:Google news impacting ad tech sector

BeatsBast wrote:
The giants are getting hungrier. They claim it is for user privacy but really it is to have more advertising leverage.

 

To me it sounds as if they are threatened by The Trade Desk and others in this space. 

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