Good Natured Products Inc V.GDNP.H

Why day to day price action doesn't bother me. Q1 MDA:

[dileas48s]

Snipped from the just release MDA:

"Although there are a growing number of direct and indirect competitors vying for lucrative "sustainable" dollars, in management's view, the sustainable goods industry remains fragmented. Without a clear leader good natured® believes it is well-positioned to solidify a leadership position in this high-growth industry based on its unique combination of core competencies, product assortment and customer mix. In particular, the Company believes the following are key to its competitive advantage:

• Offering a leading assortment of plant-based packaging, products and industrial supplies across multiple industry segments;
• a retail-oriented sales strategy by business groups and market segments to enhance customer acquisition, frequency and cross selling;
• unique and defensible ingredient sourcing agreements;
• proprietary, patented and/or patent pending designs;
• processing trade secrets and know-how; • exclusive and highly scalable supply chain agreements; • competitive product and packaging pricing;
• a flexible mix of outsourced/in-house manufacturing; and • consumer-oriented, trademarked brand and market positioning.

At this stage, the Company views its primary competitors to be the incumbent petroleum and synthetic chemical based companies that are producing, distributing, marketing, and/or selling petroleum products within the Corporation's current business groups, product category/market segments, and customer segments."