RE:“Putting Something out the Door….” Will take until the end of June for product to be on shelves in Japan. (On line sooner?) Bipole has exclusive first to market agreement. Looks like Biople has about
The initial agreement with MASH Beauty Lab is for twelve months and will see the Me Today range of ten products listed in all Biople by CosmeKitchen stores, a retail chain owned by MASH Beauty Lab. Biople stores provide a premium comfortable space for consumers to enjoy and shop natural and organic products. MASH Beauty Lab’s Biople chain has thirteen stores in the Kanto region (including Tokyo) with one new store, Biople Shichirigahama, opening 14th March 2021, four stores in the Kansai region (including Osaka), and the balance elsewhere around Japan.
In addition to the Biople stores, MASH Beauty Lab owns the CosmeKitchen chain. CosmeKitchen has fifty-five stores in Japan and one in Hong Kong. Like Biople stores CosmeKitchen is a premium retailer focusing on natural and organic beauty. Me Today products will be stocked in the Biople chain in year one with the potential to roll the brand out further through the MASH Beauty Lab network in year two.