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illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

Communication Services
illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables advertisers to connect intelligently with audiences across online display, video, social and mobile campaigns. Its Programmatic Marketing Platform, powered by machine learning technology, is at the core of its business, accompanied by patented solutions for analytics-led video and mobile targeting that leverages data. It enables marketers by offering near real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results and help solve the challenges that digital advertisers face. Its illumin software offers advertising automation technology that offers planning, media buying and omnichannel intelligence from a single platform.


TSX:ILLM - Post by User

illumin Holdings Inc > ILLUMIN: Feature vs Product
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Post by Blitzkriegon Jan 24, 2022 2:13pm
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Post# 34354240

ILLUMIN: Feature vs Product

ILLUMIN: Feature vs ProductI think acuity is great value here...but I am concerned about ILLUMIN and it's ability to scale...Laura Martin made a great point about ILLUMIN growth and how self-serve as a whole was actually only a $600k increase...a part of me is skeptical whether ILLUMIN is just a 'drag and drop' feature vs actually being a platform...perhaps someone with technical expertise can weigh in...
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