RE:RE:RUSSIAN TOSSED INTO IGNORE RIVER I've been a long time shareholder of Blackberry and have been a steadfast proponent of keeping the Blackberry brand name and BB symbol, but now I'm starting to agree with others that it's time for a name change. Especially now that they are completely out of the phone business. To me, whenever the name BB was mentioned, I always thought of
quality and
security but to the vast majority of people (probably close to 99.9%), they associate BB as an old obsolete phone company. They know nothing about BB pivoting to a software IOT/Cyber security company. I've had people look at me funny when I mention I own BB stock. I'm now very reluctant to tell anyone I own BB stock or bother wasting my time trying to explain the new BB to them or why the shareprice is where it is.
I blame this all on BB senior management and Mr. Chen for not doing a much better job of promoting the "new" company, especially in this RED HOT cyber security market. I just don't get it??? We have some of the top tiered premier Cyber security products (if not the best Cyber security) and no one seems to know anyhting about it. Anytime I see any commercials or advertising about cyber security or read a non-Blackberry news article about cyber security companies, BB is rarely or ever mentioned in it. Why is that???? I cannot figure that part of it out. Why can other cyber companies find customers and grow revenue but we can't???? Is it the stygmatized old BB name that people associate as a failed phone company?
I'm still a patient long and still believe BB will eventually be okay in the long run, but I think it's time for a name change to distance itself from the failed BB phone legacy once and for all. We need a fresh name change Mr. Chen. I hope you're listening.......
Hedgetrimmer wrote: Russian on ignore? Maybe not a good time in history to have a connection with anything Russian. I don't use the ignore function, figure it's good not to hear any actual vocal shouting. No point in discussing anything with the anti-Chen league, too uncivilized plus it reeks of being total fabrication. Kind of like some news reporting these days.
Whoever said the virus would naturally evolve to become less virulent is mistaken. This is false science although it seems to make sense when you consider evolution and species survival. My source is a micro-biologist nephew. There's always the chance it could become deadly again. Remember this virus evolved to become potent from a time when it's predecessor didn't have any affect on us. Not saying science is perfect but I am saying the reporting of science isn't.
I'm certainly not going to take the word of truckers as gospel. Just going to say we live in a democracy, free to elect representation and expect government protection. Throughout the whole pandemic I was more worried for the health care workers than anyone. I actually included truckers on my hero list too, keeping the supply chains running as much as possible. Was never happy with the govt's handling just because I never ever saw a true plan of action, only reaction. Seems they're too worried about being re-elected than make important proactive life changing decisions.
As for Bb I do think that the company, if they really wanted to separate themselves from the cell phone, should have rebranded. Remove the stigma of failure. I can honestly say that if was selling a rival security product inferior to BB's that part of my sales pitch would sound like this: "BlackBerry? Why them over us? They failed at cell phones, so what makes you think they haven't failed with security?" We don't need that reference all the time, every article ever written seems to relate to the phones. Although if an author was predisposed to disliking BB then they would still refer the rebrand to the old brand. I'm still in favour of selling the company and have other selfish reasons to think this way.
My two cents