RE:Another good read from nytThis part about DJT was telling ... "
In the first three months of the year, Trump Media lost $327.6 million and generated just $770,000 in revenue, all of it from ads. ... Trump Media’s reliance on ads from right-wing merchandisers could prevent it from expanding, experts said. In June, Truth Social had about 448,700 monthly active users in the United States, a small fraction of the 74.3 million users on X, according to Similarweb, a data tracking site. Large companies “are not going to get anywhere near Truth Social” because it is so closely tied to Mr. Trump, I don’t think it’s ever going to make money.”