Post by
geodcan on Mar 20, 2020 3:26pm
just postulating
and may be out in left field but it looks like Keber could still be driving the bus. Khiron seems to have more going for it than Dixi at this point in time. I guess Chuck was in the driver's seat when Dixie went public and that is when the wheels fell off the bus. Khiron might have wanted to cut themselves loose from Dixie's stagnated trend and downturn. The most exciting news that I have seen come out of this is the deal they commented on with Herbal Enterprises subsidiary of AriZona Iced Tea multi-unicorn to put their IP together and come up with some beverages. I am a huge believer in the future success of thc infused beverages being disruptive enough, in time, to take some significant marketshare from Big Alcohol and then there's the health benefits of cbd infused beverages that are becoming more and more mainstream by consumers that find relief from various ailments and pain relief. Constellation beverages invested $5 billion into Canopy Growth and built a huge bottling plant in Canada to show their committment and/or protect themselves from losing marketshare to a new, healthier vice with less calories and minimal sugar. I'm sure between AriZona and Dixie they can formulate some products through, once removed Herbal Enterprises so AriZona doesn't draw fire from the US Feds. Tea and THC sound like a winner to me. Canopy Growth has finally launched some thc infused bevvies and the jury is still out on them. Beverage formulation recipes that are successful are rare and closely guarded. The leader of the thc infused beverage market imho is Tinley Beverages who have won awards with their market tested and tweaked formulations which are on shelves in California, although possibly sold out in some locations due to demand. Tinley has rapid onset and offset, similar to alcohol beverages and a reasonable amount of thc infused into them and a chosen strain that is enlightening. It has taken a few years to sort out what the consumer wants and needs and I'm not sure if Canopy is there yet! Keber seemed to be able to build a decent product and if he can pick it up where he left off and show that there are some good bones to this company with a 10 year history and 100 skus, get on with it. Dixie also won awards for a beverage. glta and dyodd