Falken Industries Ltd FLKI

FLKI - NEWS

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TRENTON, NEW JERSEY, Feb 15, 2011 (MARKETWIRE via COMTEX) -- Falken Industries Ltd(OTCBB: ) -
Operating Margins for this international leader in its industry continued to rise and soared more than 10% to 38,43% for the YE December 31, 2010. This performance arises notwithstanding heavy development and promotional expense and distributor support for a fast expanding global distribution network. "This is particularly noteworthy because FLKI has resisted all temptations to a policy of pass-along price increases and is now the uncontested recognized leader for price stability," said Manuel Garcia, communications officer. The company maintains its profitability even as it continues its market share expansion processes fueled in part by its ability to refrain from price increases. FLKI cost control advantages and consequent absence of price increases to distributors some in difficult economic environments are a hugely contributing factor to its leadership position and expanding global market share. Much of the reputed success of the company lies with its vaunted procurement and purchasing efficiencies which have hedged its raw material cost up to three years, given it substantial cost advantages over its competitors. "Enhancement of these strengths was materially emphasized during 2010 and will continue through 2011," added Garcia. Sales are projected to continue their steady increase, boosted by a significant improvement in global market share of FLKI product conceptions because these have been progressively filling the voids created by over priced and over extended competitors. FLKI professional lines are continuing to fuel considerable interest and growth, motored by the barely year old product concept "Brilliance". Military and governmental product conceptions in protective, disinfecting and cleansing agents are developing successfully. A sampling of FLKI product conceptions may be seen at www.cleanplus.com. Clean Plus(R) is the best known branded collection of FLKI consumer, professional and industrial product concepts.