Today Groupon (http://www.groupon.com)
(NASDAQ: GRPN) announced a partnership with Broadway Inbound (http://www.broadwayinbound.com),
the business-to-business ticketing platform for all Telecharge (http://www.telecharge.com)
Broadway and Off-Broadway events. Via the arrangement, GrouponLive,
Groupon's live entertainment division, gains the ability to process
customers’ orders through the Broadway Inbound system, granting
subscribers access to special ticket prices for top Broadway and
Off-Broadway musicals, plays and concerts.
The first GrouponLive deal to kick off the partnership starts today with
an offer for tickets to Kinky Boots (http://www.kinkybootsthemusical.com).
The electrifying new musical brings together four-time Tony®
Award-winner Harvey Fierstein and Grammy® Award-winning rock icon Cyndi
Lauper. Groupon is the exclusive daily deals site to offer tickets to Kinky
Boots this holiday season.
“GrouponLive is proud to feature Broadway Inbound inventory to bring our
customers the excitement and thrills of Broadway,” said GrouponLive
General Manager, Greg Rudin. “Groupon subscribers already enjoy
exclusive access to arts events across the country, and we look forward
to offering even more of today’s hit shows, like Kinky Boots, thanks
to this partnership.”
The Kinky Boots deal will feature both orchestra and mezzanine
seating options at the Al Hirschfeld Theatre and will be available
through the Groupon website (www.groupon.com/gifts)
as part of Grouponicus, Groupon’s third annual ancient wintertime
celebration.
About GrouponLive
GrouponLive launched in May 2011 as a joint venture between Groupon and
Live Nation Entertainment to offer some of the world’s best deals on
local entertainment. Events include: college or professional sports,
family entertainment, musicals and plays, concerts at smaller, intimate
venues to some of the top shows at arenas and stadiums. These offers are
sold exclusively through Groupon’s featured local daily deals channel at www.groupon.com
and via Groupon’s mobile app.
About Groupon
Groupon
(NASDAQ: GRPN) is a global leader in local commerce, making it easy for
people around the world to search and discover great businesses at
unbeatable prices. Groupon is reinventing the traditional small business
world by providing merchants with a suite of products and services,
including customizable deal campaigns, credit
card payments processing capabilities and point-of-sale
solutions to help them attract more customers and run their
operations more effectively. By leveraging the company’s global
relationships and scale, Groupon offers consumers incredible deals on
the best stuff to eat, see, do, and buy in 48 countries. With Groupon,
shoppers discover the best a city has to offer with Groupon
Local, enjoy vacations with Groupon
Getaways, and find a curated selection of electronics, fashion, home
furnishings and more with Groupon
Goods. To subscribe to Groupon emails, visit www.Groupon.com.
To learn more about the company’s merchant
solutions and how to work
with Groupon, visit www.GrouponWorks.com.
About Broadway Inbound
Broadway Inbound is a Shubert Organization company specializing in
travel industry and wholesale ticket distribution for Broadway, Off
Broadway and live theatrical events around the United States. Broadway
Inbound provides various technologies to give wholesale partners access
to extensive inventory directly from venue box offices' primary
ticketing systems including its sister company, Telecharge.com.
Unparalleled experience in wholesale theatre ticketing, marketing and
operations makes Broadway Inbound a perfect partner for distributors in
travel and other industries.
