NIKE, Inc. Announces Category Leadership Changes
NIKE, Inc. (NYSE: NKE) announced today that effective immediately, Craig
Cheek, 51, will become the new Vice President of Men’s Training
overseeing the company’s training, baseball and football businesses,
including managing Nike’s important relationship with the NFL. Cheek, a
veteran of the company for more than 20 years, held several key roles
during his career, including VP & GM of Nike’s Young Athletes business
and VP & GM of the Greater China and North America geographies.
Reenie Benziger will assume the role of Vice President of Young
Athletes, overseeing strategy and driving growth to support the
company’s key categories around the world. Benziger, 49, has been with
the company for four years, first as Senior Vice President of Retail at
Hurley, then as Director of Global Merchandising for Nike’s Direct to
Consumer business, and most recently, as Vice President of Sport
Apparel. Prior to working for Nike, Benziger was the lead merchant at
PacSun, and also held various leadership roles in product creation
during her 17 years at Gap Inc.
Both Cheek and Benziger will report to Jayme Martin, the VP & GM of
Global Categories for NIKE, Inc.
About
NIKE, Inc.
NIKE, Inc. based near Beaverton, Oregon, is the world’s leading
designer, marketer and distributor of authentic athletic footwear,
apparel, equipment and accessories for a wide variety of sports and
fitness activities. Wholly-owned NIKE, Inc. subsidiaries include
Converse Inc., which designs, markets and distributes athletic lifestyle
footwear, apparel and accessories and Hurley International LLC, which
designs, markets and distributes surf and youth lifestyle footwear,
apparel and accessories. For more information, visit www.nikeinc.com and
follow @Nike.
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