According to a recent study by the University of Loyola, Maryland, color
can increase brand recognition by up to 80 percent. To help facilities
promote their brand image and improve cleanliness in restrooms, Cintas
Corporation (NASDAQ:CTAS) today announced Signature
Series, an innovative line of customizable, designer restroom
dispensers and products offered in nine unique colors to help establish
a cohesive brand image throughout any facility.
“The opportunity to promote your brand shouldn’t be limited to a logo,
sign or apparel, which is why we developed the Signature Series,” said
Dave Mesko, Senior Director of Marketing, Cintas. “With our colorful
dispensers, organizations can promote their image in a place where
people least expect it—the restroom.”
The Signature Series collection includes soap dispensers, air
fresheners, toilet paper dispensers, trash receptacles and toilet seat
cleaner systems to stylishly design an entire restroom. The sleek,
functional design provides a sophisticated alternative to the standard,
industrial look of commercial restrooms. With the variety of colors
available, including indigo blue, pure white, raven black, lime green,
tangerine orange, deep red, stone grey, sandstone and brushed steel, the
Signature Series line can be customized to fit any aesthetic—from the
playful design of an elementary school to the bold interior of a
restaurant.
Key features of Cintas’ Signature Series include:
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Superior design: With a unique, soft-coat finish that resists
fingerprints, the Signature Series keeps restrooms looking clean even
in high-traffic facilities. Since the Signature Series has a
non-textured, smooth surface, it can be quickly wiped down and
requires very little maintenance. Options within the collection
improve hygiene, such as the automatic soap dispenser, easy-to-use
paper towel dispenser and toilet seat cleaner.
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Improved expression: The multiple color options
available in Cintas’ Signature Series allow facilities to express
their unique brand image and company identity throughout its
restrooms. The flexibility of the Signature Series gives facilities
the ability to mix-and-match dispensers for a unique look or use one
bold color for a more streamlined approach. Since the faceplates of
the Signature Series are simple to change, facilities can update their
look as often as needed. If a restroom undergoes renovations or an
upgrade, changing the Signature Series faceplates is a seamless
process requiring no further installation. Additionally, multiple
dispenser options allow facilities to select the appropriate
dispensers based on restroom usage and traffic levels.
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Weekly service: Each week, a Cintas professional visits the
facility to monitor inventory levels, refill products and replace
batteries as needed, so Signature Series dispensers are always stocked
and functioning. The weekly service option eliminates the guesswork
associated with inventory control and allows facilities to focus on
the more important aspects of the business. There is no upfront
inventory investment and weekly services are flexible to meet the
changing or seasonal needs of the facility.
While the Signature Series is ideal for customer-facing, front-of-house
restrooms, Cintas’ recently updated traditional line helps improve
back-of-house appearance and operations. The sleek, streamlined
collection of hygiene accessories offers features that make refilling
easier, such as a universal key to help quickly unlock all dispensers.
To help simplify inventory management, center-pull towel dispensers
feature a new patent-pending low level indicator and refill windows to
clearly display supply levels without opening the dispenser. With a
combination of Signature Series and traditional line dispensers,
facilities can ensure each restroom promotes brand image and
consistently provides hygiene products for guests and employees.
“Any type of facility that places an emphasis on details and promoting
its brand image can benefit from the Signature Series,” added Mesko.
“With a prominently displayed image and improved inventory management,
facilities can show their ongoing dedication to their guests’
experience.”
For more information on Cintas’ Signature Series, visit www.cintas.com/SignatureSeries.
About Cintas Corporation:
Headquartered in Cincinnati, Cintas Corporation provides highly
specialized services to businesses of all types primarily throughout
North America. Cintas designs, manufactures and implements corporate
identity uniform programs, and provides entrance mats, restroom cleaning
and supplies, tile and carpet cleaning, promotional products, first aid,
safety, fire protection products and services and document management
services for more than 1 million businesses. Cintas is a publicly held
company traded over the Nasdaq Global Select Market under the symbol
CTAS and is a component of the Standard & Poor’s 500 Index.
Copyright Business Wire 2013