Unique historical artifacts from Colonel Sanders’ personal collection,
ranging from a 1960’s-era Colonel Sanders-shaped weathervane to a
medallion presented to the Colonel by President Nixon, were recently
auctioned by KFC to raise money to feed the hungry. A total of 17
historically significant items, also including a plaque that was
presented to the Colonel by the Boy Scouts of America in 1976, were
auctioned by Texas-based Heritage Auctions.
Historian Barry Bernson and KFC employee Trevor Park, right, looking at a rare, 50-year-old Colonel Sanders weathervane which once stood atop a KFC restaurant. The Colonel Sanders Collection auction, which concluded on Oct. 28, 2013, raised nearly $5,000 to benefit Feeding America and the World Food Programme. (Photo: Business Wire)
The auction, which ended Oct. 28, raised nearly $5,000 to benefit
Feeding America, the nation’s leading hunger relief organization, and
the World Food Programme (WFP), the world’s largest humanitarian agency
fighting hunger. The money raised alone from the weathervane, purchased
for over $1,000, and the Boy Scout plaque, purchased for over $500, will
provide more than 6,000 meals to hungry women and children.
Additionally, in thousands of restaurants across the country, KFC
customers are doing their part to fight hunger by donating a dollar to
support KFC’s “Recipe for Hope” campaign that benefits WFP. To date,
more than $1 million has been raised and donations are being accepted at
participating KFC restaurants through Sunday, Nov. 10. In 2012, more
than $1.8 million was donated to WFP, and since 2007, KFC restaurants in
the United States have raised more than $8.5 million to fight hunger.
“We are very happy with the results of our “Recipe for Hope” charity
auction— we not only raised funds, but we also raised awareness for
KFC’s annual World Hunger Relief program,” said John Cywinski, President
of KFC U.S. “Those who won these storied artifacts not only now own
pieces of American history, but more importantly are honoring Colonel
Sanders’ commitment to others by giving back— just like he did. Every
dollar raised through the auction can feed four hungry children for a
day.”
While the “Recipe For Hope” auction has concluded, KFC customers can
still join the fight against hunger by making a donation at a
participating KFC restaurant. With less than a week remaining in the
campaign, several KFC restaurants have each raised more than $4,000
through their local “Recipe for Hope” fundraising efforts. The KFC
restaurants in East Wareham, Mass., and Powhatan, Va., are vying for top
fundraising honors, each having already raised more than $5,600!
Since 2007, KFC has participated in Yum! Brands’ nationally-recognized
annual World Hunger Relief campaign supporting the World Food Programme
and other hunger relief agencies. To date, KFC and Yum! Brands’ World
Hunger Relief campaign has raised $150 million for the World Food
Programme and other organizations, which has provided nearly 600 million
meals to those in need across the globe.
For more information on helping KFC feed the hungry, please visit www.hungertohope.com.
About World Food Programme (WFP)
For approximately one dollar a day, WFP can provide a meal to four
children through its global school meals program. All funds raised in
the US will be donated to WFP USA, a 501(c)(3) US charity, which
supports the programs of WFP. For more information about WFP USA, visit www.wfpusa.org/about.
All funds donated by customers during World Hunger Relief will directly
support the greatest needs of WFP’s food assistance programs in
vulnerable communities around the world. WFP does not endorse any
product or services.
About Feeding America
Feeding America is a nationwide network of more than 200 food banks that
leads the fight against hunger in the United States. Together, we
provide food to more than 37 million people through 61,000 food
pantries, soup kitchens, and shelters in communities across America.
Feeding America also supports programs that improve food security among
the people we serve; educates the public about the problem of hunger;
and advocates for legislation that protects people from going hungry.
Individuals, charities, businesses and government all have a role in
ending hunger. Donate. Volunteer. Advocate. Educate. Together we can
solve hunger. Visit http://www.feedingamerica.org/.
Find us on Facebook at www.facebook.com/FeedingAmerica
or follow us on Twitter at www.twitter.com/FeedingAmerica.
About KFC
KFC Corporation, based in Louisville, Ky., is the world's most popular
chicken restaurant chain specializing in Original Recipe®, Extra
Crispy™, Kentucky Grilled Chicken®, Extra Crispy™ Tenders and Original
Recipe® Boneless, with home-style sides, Hot Wings™, and freshly made
chicken sandwiches. There are more than 17,000 KFC outlets in more than
115 countries and territories around the world. Each week, more than 13
million people visit a KFC restaurant in the United States. KFC
Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE:
YUM.) For more information, visit www.kfc.com.
Follow KFC on Facebook (www.facebook.com/KFC)
and Twitter (www.twitter.com/kfc).
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