With its 2014 Miracle Balloon campaign now underway in stores
nationwide, Rite Aid proudly begins its 20th year of
partnership with Children’s Miracle Network Hospitals, a leading
nonprofit organization that provides funds for pediatric equipment,
treatments, research, therapy programs and charitable care to benefit
local sick and injured kids. Since becoming a partner in 1994, Rite Aid
associates have gone above and beyond to help pediatric patients receive
first-class medical care, raising more than $64 million for the
organization.
From now through Saturday, May 24, Rite Aid associates at stores
nationwide will invite customers to purchase a $1 paper Miracle Balloon.
In appreciation, customers who purchase a Miracle Balloon will receive
$9 in coupon offers good for a variety of popular products sold at Rite
Aid.
Also during the campaign, Rite Aid associates put their passion, spirit
and creativity to work and conduct special fundraisers throughout the
year including golf tournaments, motorcycle rides, beauty pageants and
bake sales. Rite Aid’s management team helps raise funds by dedicating a
day each summer to washing cars and competing in various activities at
the company’s headquarters in Camp Hill, Pa.
“Last year, our company raised a record-breaking $6.8 million for the
Children’s Miracle Network Hospitals in the communities we serve,” said
Ken Martindale, Rite Aid president, chief operating officer and
president of The Rite Aid Foundation. “Everyone at Rite Aid is extremely
proud of our 20 year partnership with Children’s Miracle Network
Hospitals and I look forward to seeing our associates do all that they
can to ensure our 20th campaign is one to remember.”
Children’s Miracle Network Hospitals provides comfort, treatment and
hope to 10 million kids each year. The money raised by Rite Aid funds
critical care, ground-breaking research and life-saving equipment at 95
Children's Miracle Network Hospitals in communities served by Rite Aid.
Rite Aid Corporation (NYSE: RAD) is one of the nation's leading
drugstore chains with nearly 4,600 stores in 31 states and the District
of Columbia and fiscal 2013 annual revenues of $25.4 billion.
Information about Rite Aid, including corporate background and press
releases, is available through the company's website at www.riteaid.com.
About Children's Miracle Network Hospitals:
Children’s Miracle Network Hospitals® raises funds and awareness for 170
member hospitals that provide 32 million treatments each year to kids
across the U.S. and Canada. Donations stay local to fund critical
treatments and healthcare services, pediatric medical equipment and
charitable care. Since 1983, Children’s Miracle Network Hospitals has
raised more than $5 billion, most of it $1 at a time through the
charity's Miracle Balloon icon. Its various fundraising partners and
programs support the nonprofit's mission to save and improve the lives
of as many children as possible. Find out why children's hospitals need
community support, and learn about your member hospital, at CMNHospitals.org
and facebook.com/CMNHospitals.
Copyright Business Wire 2014