Perion Codefuel, a division of Perion Network Ltd. (NASDAQ: PERI) (TASE:
PERI), a leading provider of software monetization solutions, and CYREN,
a leading provider of cloud-based security solutions, announced today
that they entered into a strategic cooperation and intend to leverage
CYREN's online security services in order to help extend Perion
Codefuel's suite of browsing and security applications.
The cooperation underlines Perion’s commitment to ensure a safe and
secure online environment for its network of end-users while also
enhancing the user experience, thereby enabling Perion to increase its
user engagement and customer lifetime value.
“Providing our customers with a safe and secure online environment is of
extreme importance to Perion," said Shmulik Barel, Vice President of
Core Platforms, Perion Codefuel. “Through this partnership with CYREN,
our customers will be able to benefit from an extended range of security
applications, allowing them to focus on building better products for
their users."
CYREN will provide Perion with URL classification services through its
distributed detection centers. The services contain numerous predefined
categories including spam, fraud and phishing websites.
“Analyzing more than 12 billion transactions per day, CYREN provides
powerful, reliable security for over 180 partners and their end users,”
said Lior Samuelson, CEO and Chairman of the Board at CYREN. “Our
patented detection technology consistently protects organizations from
Internet security threats that originate from all corners of the globe.
We are pleased to partner with Perion to further extend the value they
bring to their worldwide customers.”
About Perion Network Ltd.
Perion powers innovation. Perion is a global performance-based media
and Internet company, providing online publishers and app developers
advanced technology and a variety of intelligent, data-driven solutions
to monetize their application or content and expand their reach to
larger audiences, based on our own experience as an app developer. Our
leading software monetization platform, Perion
Codefuel, empowers digital businesses to optimize installs, analyze
data and maximize revenue. Our app promotion platform, Perion
Lightspeed, enables developers to make wise decisions on where to
spend advertising budgets to produce the highest yield and the most
visibility. The Perion team brings decades of experience, operating and
investing in digitally-enabled businesses, and we continue to innovate
and create value for the app ecosystem. More information about Perion
may be found at www.perion.com.
Follow Perion on Twitter @perionnetwork.
About Perion Codefuel
Perion Codefuel is a leading provider of software monetization solutions
for developers, publishers and advertisers worldwide. Perion Codefuel’s
monetization platform includes InstallFuel
(a smart installer that offers targeted recommendations during
installation), SearchFuel
(a range of customizable search boxes and other search-based tools), and MobileFuel
(in-app search feeds). For more information, please visit www.codefuel.com.
About CYREN
CYREN is a leading provider of cloud-based security solutions. The CYREN
GlobalView™ cloud security platform leverages Recurrent Pattern
Detection™ technologies to protect more than 550 million users in 190
countries. CYREN is traded on NASDAQ and the Tel Aviv Stock Exchange
(TASE) under the trading symbol “CYRN.” For more information,
visit www.CYREN.com.
Forward Looking Statements
This press release contains historical information and
forward-looking statements within the meaning of The Private
Securities Litigation Reform Act of 1995 with respect to the business,
financial condition and results of operations of Perion. The words
"will," "believe," "expect," "intend," "plan," "should" and similar
expressions are intended to identify forward-looking statements. Such
statements reflect the current views, assumptions and expectations of
Perion with respect to future events and are subject to risks and
uncertainties. Many factors could cause the actual results, performance
or achievements of Perion to be materially different from any future
results, performance or achievements that may be expressed or implied by
such forward-looking statements, or financial information, including,
among others, the failure to realize the anticipated benefits of the
transaction; risks entailed in integration, including employee retention
and customer acceptance; the risk that the transaction will divert
management and other resources from the ongoing operations of the two
businesses or otherwise disrupt the conduct of those businesses,
potential litigation associated with the transaction, and general risks
associated with the business of Perion, including changes in the markets
in which the businesses operate and in general economic and business
conditions, loss of key customers, unpredictable sales cycles,
competitive pressures, market acceptance of new products, inability to
meet efficiency and cost reduction objectives, changes in business
strategy and various other factors, whether referenced or not referenced
in this press release. Various other risks and uncertainties may affect
Perion and its results of operations, as described in reports filed by
the Company with the Securities and Exchange Commission from time to
time, including its annual report on Form 20-F for the year
ended December 31, 2013. Perion does not assume any obligation to update
these forward-looking statements.
Source: Perion Network Ltd.
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