Just in time for the busiest shopping season of the year, Gap
Inc. is making it easy for you to gift and get all your favorite
fashions – regardless of whether you prefer to shop online, in stores or
on your mobile device. Here’s a list that you should check twice before
beginning your holiday shopping so you never have to go home empty
handed:
Make a Wish List
Gifting and getting the perfect item for everyone on your list makes the
holidays all the more magical. That’s why the company is launching Wish
List, an online tool that allows you and your loved ones to create a
list of most-wanted items from across five of the company’s brands: Gap,
Banana Republic & Banana Republic Factory Store, Old Navy, Athleta and
Piperlime.
Wish List helps you mix and match your favorite styles for any occasion
and at any price point – curating stylish looks from some of the world’s
most loved brands. And, during the chaos of the holiday season, you can
easily share your Wish List with loved ones via Twitter, Facebook or
email. This takes the guess work out of knowing what friends and family
are coveting this holiday.
“Gap Inc.’s Wish List creates a seamless shopping experience between the
giftee and the gifter,” said Julia Engel, popular fashion and lifestyle
blogger of Gal
Meets Glam. “I love that I’m able to put all of the gifts that I’m
wanting this holiday season from five Gap Inc. brands into one
destination that I can share with my loved ones. It takes the guessing
out of the gifting process to ensure that you will receive a gift you'll
love."
Shoppers in the U.S. can add up to thirty items – across a mix of the
brands – to their Wish List while shopping online at each brand’s
respective e-commerce site or mobile site.
Shop on the Go
Gap Inc. is making it easier than ever to shop on the go this holiday
season with recently enhanced mobile experiences. This includes more
outfitting ideas than ever, all visually displayed to fit your
smartphone, as well as easier navigation, search and checkout
capabilities to help you quickly find and buy that perfect gift.
And, when you step into more than 1,100 Gap, Gap Factory, Banana
Republic & Banana Republic Factory Stores, Old Navy and Athleta U.S.
stores this holiday season, you will now find free Wifi available for
your use. Now, you can just take out your smartphone and shop straight
from the fitting room, browse customer reviews or just jump online for
fun. It’s now easier to access with free customer Wifi.
Reserve in Store
Need some help as you run about town picking up gifts for everyone on
your list? Reserve in Store takes the stress out of shopping and makes
it easy to shop online, place your favorite items on hold with the click
of a button and have them waiting for you at the local store of your
choice. Customers can reserve up to five items per day and have them
held in a convenient area of the selected store until the close of the
next business day.
The service is currently available to customers in all Gap and Banana
Republic stores across the U.S. and – just in time for Black Friday
weekend – Reserve in Store will be available in most Athleta stores
starting later this week.
Order in Store
Ever find yourself wishing for a different color, size or style
combination when shopping in stores? Or wish you could buy
must-have-limited-edition items that aren’t in your local store? Just in
time for the holidays, Gap Inc. is rolling out its unique Order in Store
service across about 1,000 U.S. Gap, Banana Republic, Old Navy and
Athleta stores.
With Order in Store, select store associates are armed with mobile
devices and can instantly assist you in ordering exactly what you want –
all with the touch of a button. No need to ask store associates to call
different stores searching for the items you want, search online for
your items later or travel from store to store– you never have to go
home empty handed, regardless of where you live or where you’re shipping.
Last Minute Shopping Tips
Shopping tip – if you’re buying items on people’s Wish Lists, use
Reserve in Store for easy pick up! Or, easily buy Wish List items online
and have the items shipped directly to the recipient. And, don’t forget,
both are in the palm of your hand – create a Wish List and reserve store
items while on the go directly from your smartphone.
About Gap Inc.
Gap Inc. is a leading global retailer offering clothing, accessories,
and personal care products for men, women, and children under the Gap,
Banana Republic, Old Navy, Piperlime, Athleta, and Intermix brands.
Fiscal year 2013 net sales were $16.1 billion. Gap Inc. products are
available for purchase in more than 90 countries worldwide through about
3,200 company-operated stores, almost 400 franchise stores, and
e-commerce sites. For more information, please visit www.gapinc.com.
Copyright Business Wire 2014