NIKE, Inc. (NYSE:NKE) announced today that Tom Peddie will become VP and
GM of the Emerging Markets geography.
Peddie is currently VP of Global Sales and is a 24-year NIKE veteran.
Peddie has previously held senior-level management positions in NIKE’s
global sales organization having served as VP Sales for both Asia
Pacific and North America.
“Tom has been instrumental in driving NIKE’s holistic
marketplace management strategy worldwide,” said Trevor Edwards,
President of the NIKE Brand. “We are looking forward to his leadership
in the Emerging Markets as we continue to elevate the brand, build
strong consumer connections and drive premium marketplace executions.”
Peddie will replace Roland Wolfram who, after 16 years with NIKE, has
decided to retire from the company on January 9, 2015.
Peddie will report to Elliott Hill, President of Geographies and Sales
for the NIKE Brand.
ABOUT NIKE
NIKE, Inc., based near Beaverton, Ore., is the world’s leading
designer, marketer and distributor of authentic athletic footwear,
apparel, equipment and accessories for a wide variety of sports and
fitness activities. Wholly-owned NIKE, Inc. subsidiaries include
Converse Inc., which designs, markets and distributes athletic lifestyle
footwear, apparel and accessories; and Hurley International LLC, which
designs, markets and distributes surf and youth lifestyle footwear,
apparel and accessories. For more information, visit www.nikeinc.com and
follow @Nike.
Copyright Business Wire 2014