ProShares, a premier provider of alternative ETFs, announced today that
it has taken several major steps to enhance its distribution
capabilities.
ProShares is significantly increasing its focus on financial
professionals in the broker/dealer and registered investment advisor
(RIA) channels, and is enhancing regional financial coverage in the
United States by expanding from nine to 15 sales regions.
The company also has hired a team to support ETF strategists who package
portfolios of ETFs into investment strategies that are generally
distributed through third parties. Industry-wide, the ETF strategist
channel has grown to more than $96 billion as of September 30, 2014.
In addition, to support its growing international footprint, ProShares
has added a resource exclusively covering international distribution. In
the past year, ProShares has experienced significant growth
internationally, with non-U.S. assets in ProShares ETFs increasing by
approximately 17% as of November 30, 2014.
“These strategic investments in our distribution capabilities will allow
us to further support the growing demand for our lineup of alternative
ETFs,” said Michael L. Sapir, co-founder and CEO of ProShare Advisors
LLC. “They will enhance our ability to educate the marketplace about the
benefit of alternative investments and help investors build better
portfolios.”
As part of its investment in distribution capabilities, ProShares has
made four new senior appointments: Mark Ouimet as director in charge of
financial professionals, Jay Bendesky as senior sales manager and
regional desk head, Drew Corbett as head of international sales, and Ed
Kushma as director of managed portfolios. All four roles are based in
ProShares’ Bethesda, Md. office and report to Donald Roberson, managing
director of distribution.
“We now provide extensive coverage across the United States and have
begun to capture opportunities abroad,” said Roberson. “We look forward
to leveraging the experience of the new team as we work to deepen
relationships across the industry.”
About ProShares
ProShares offers the nation's largest lineup of alternative ETFs. We
help investors to go beyond the limitations of conventional investing
and face today's market challenges. ProShares helps investors build
better portfolios by providing access to alternative investments
delivered with the liquidity, transparency and cost effectiveness of
ETFs. Our wide array of alternative ETFs can help you reduce volatility,
manage risk and enhance returns.
ProShares has the largest lineup of alternative ETFs in the United
States according to Strategic Insight, based on analysis of all the
known alternative ETF providers (as defined by Strategic Insight) by
their number of funds and assets (as of 1/31/2014).
Investing involves risk, including the possible loss of principal.
ProShares are generally non-diversified and entail certain risks,
including risk associated with the use of derivatives (swap agreements,
futures contracts and similar instruments), imperfect benchmark
correlation, leverage and market price variance, all of which can
increase volatility and decrease performance. For more on correlation,
leverage and other risks, please read the prospectus.
There is no guarantee any ProShares ETF will achieve its investment
objective.
Carefully consider the investment objectives, risks, charges and
expenses of ProShares before investing. This and other information can
be found in their summary and full prospectuses. Read them carefully
before investing. Obtain them from your broker/dealer representative or
visit ProShares.com.
ProShares are distributed by SEI Investments Distribution Co., which is
not affiliated with the funds' advisor.
Copyright Business Wire 2015