Perion's GrowMobile to Participate at GDC in San Francisco

Perion Network Ltd. (NASDAQ: PERI) announced today that it will be participating in the upcoming GDC Conference, to be held on March 2^nd – 6^th (expo: March 4^th – 6^th) at the Moscone Center in San Francisco.

Perion will be represented at the conference by executives from its GrowMobile division, one of the world’s leading providers of mobile advertising technology.

GrowMobile's mobile media buying and advertising solutions help advertisers manage and scale user acquisition campaigns on a wide range of cross-network traffic sources from a single self-serve or fully-managed platform.

Perion's A.J. Yeakel, GrowMobile Co-Founder, will participate in a panel discussing "The Uncomfortable Truth About Mobile Games," which will examine how to capitalize on the boost from an app store feature or launch campaign. The panel will take place on Tuesday, March 3^rd at 10:00am PST in room 2011, West hall.

To schedule a meeting with a Perion representative, please email Ellad Kushnir Matarasso at elladk@perion.com, or visit our booth #2416, South hall.

About Perion Network Ltd.

Perion powers innovation. Perion is a global performance-based media and Internet company, providing online publishers and app developers advanced technology and a variety of intelligent, data-driven solutions to monetize their application or content and expand their reach to larger audiences, based on our own experience as an app developer. Our leading software monetization platform, Perion Codefuel, empowers digital businesses to optimize installs, analyze data and maximize revenue. Our app promotion platform, GrowMobile, enables developers to make wise decisions on where to spend advertising budgets to produce the highest yield and the most visibility. The Perion team brings decades of experience, operating and investing in digitally-enabled businesses, and we continue to innovate and create value for the app ecosystem. More information about Perion may be found at www.perion.com. Follow Perion on Twitter @perionnetwork and GrowMobile at @growmobile.

About GDC

The Game Developers Conference (GDC) is the world's largest and longest-running professionals-only game industry event. The GDC attracts over 24,000 attendees, and is the primary forum where programmers, artists, producers, game designers, audio professionals, business decision-makers and others involved in the development of interactive games gather to exchange ideas and shape the future of the industry.

Source: Perion Network Ltd.