Jamba® to Launch Mobile Order-Ahead App for Use at Company Locations
Nationwide
Jamba, Inc. (NASDAQ:JMBA) a leading health and wellness brand today
announced that consumers will soon be able to bypass the line at stores
nationwide by using the new Jamba mobile order ahead app. The new
smartphone tool, designed to meet the needs of today’s time-constrained
consumer, will be available by mid-November on the Jamba Juice app and
will be supported by over 600 Jamba stores across the U.S.
The Jamba mobile order ahead app will reduce wait times for guests and
continue the brand’s ongoing commitment to enhance the in-store
experience. The Company continues to remain ahead of the curve in the
use of technology as consumers increasingly turn to mobile technology
for their retail transactions.
“The nationwide launch of the order ahead app will allow Jamba to
compete effectively for the on-the-go consumer in the QSR space where
consumers increasingly engage with brands on different platforms at
different stages of the path to purchase,” said Julie S. Washington,
Jamba chief marketing and innovation officer. “Mobile has become a part
of doing business that guests expect from Jamba, and the mobile app will
provide us with additional data about app users and their purchase
behavior which will enable us to provide more targeted messaging and
drive increased revenue”.
Digital commerce in the Jamba mobile order ahead application was
developed by Olo, a leader in online ordering. "We are thrilled to help
Jamba Juice bring digital hospitality to their loyal guests," said Noah
Glass, Founder & CEO of Olo (www.olo.com).
"Mobile restaurant customers love the ease of ordering and paying for
their favorite orders in a few taps on their smartphone."
The Jamba app was launched earlier this year. Mobile order ahead is one
of several new features Jamba plans to incorporate during the following
year.
About Jamba
Founded in 1990, Jamba, Inc. is a leading restaurant retailer of
better-for-you, specialty beverage and food offerings, which include
great tasting, whole fruit smoothies, fresh squeezed juices and juice
blends, hot teas, and a variety of food items including hot oatmeal,
breakfast wraps, sandwiches, Artisan Flatbreads™, baked goods, and
snacks. As of June 30, 2015, there were 807 Jamba® stores system-wide in
the United States, of which 601 are franchise-operated stores, and 206
are Company-owned. Jamba is a proud sponsor of "Team Up for a Healthy
America" in the fight against childhood obesity and encourages fans to
join the Team Up community of celebrities, athletes, and other leaders
committed to getting kids active and involved at
www.myhealthpledge.com. Fans of Jamba Juice can find out more about
Jamba Juice's locations as well as specific offerings and promotions by
visiting the Jamba Juice website at www.JambaJuice.com
or by contacting Jamba's Guest Services team at 1-866-4R-FRUIT (473-
7848).
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