Brand to Make its U.K. Debut in City of London with £76m Hotel
Development
Hilton
Worldwide (NYSE:HLT) unveils plans to bring Canopy by Hilton, its
hotel brand that redefines the lifestyle category, to the United Kingdom
with Canopy by Hilton London City. Following a franchise agreement with
4C Hotel Group, Canopy London City will welcome its first guests in
early 2018.
This Smart News Release features multimedia. View the full release here:
http://www.businesswire.com/news/home/20160306005024/en/
Hilton Worldwide (NYSE:HLT) unveils plans to bring Canopy by Hilton, its hotel brand that redefines the lifestyle category, to the United Kingdom with Canopy by Hilton London City, which will welcome its first guests in early 2018. (Photo: Business Wire)
The launch of the new London City hotel, located in Aldgate, will follow
the opening of the world’s first Canopy by Hilton in Reykjavik, Iceland,
this summer. In London specifically, the Canopy property will join more
than 35 hotels across the city within the Hilton Worldwide portfolio *.
“London is a city of many incredibly eclectic neighbourhoods. Located
within the historic City of London and adjacent to areas such as
Whitechapel and Spitalfields, Aldgate is an ideal fit for the
introduction of the UK’s first Canopy by Hilton,” said Patrick
Fitzgibbon, senior vice president, development, Europe, Middle East &
Africa, Hilton Worldwide. “We are delighted to be working with 4C Hotel
Group to further enhance this vibrant quarter of London, a city where
we’ll soon have seven of our world class brands operating.”
Gary Steffen, global head, Canopy by Hilton said, “Canopy offers
travellers a fresh experience in the lifestyle category with surprising
extras and local know how. Aldgate was chosen for its proximity to both
the stylish City of London and the more edgy and energetic East End.”
Situated at 16 Minories, the new Canopy hotel will be adjacent to the
historic Roman and medieval city walls. Guests will be able to walk to
London’s buzzing East End in under 20 minutes, an area bursting with
stylish boutiques and some of the city’s best nightlife, giving the area
a reputation of being one of Europe’s trendiest urban neighbourhoods.
Al-karim Nathoo, Managing Director, 4C Hotel Group, said, “With a number
of our hotels across East Africa and Canada operating under the Double
Tree by Hilton brands, we are excited about the addition of the Canopy
brand to our UK portfolio and the strengthening of our ongoing
partnership with Hilton Worldwide. As the hotel industry continues to
evolve we believe this lifestyle hotel will be a game-changing
development in London.”
Construction is already underway on the mixed use development, which
features an impressive metal clad façade. The Minories development will
feature a new city square, a public green garden, an office building and
a new residential building alongside the Canopy by Hilton Hotel. The
interior design of Canopy by Hilton London City will draw on the legacy
of the Whitechapel Gallery and the melting pot of cultures in the
surrounding area.
A key feature of the Canopy brand is Canopy Central, the ground floor
lobby designed to reflect the neighbourhood. Additional dining options
will include a hotel restaurant serving fresh, healthy, and locally
inspired dishes, while an atmospheric rooftop bar will offer unbeatable
views and evening tastings of local craft beer and wine. Wi-Fi and an
artisanal breakfast will be included in the room rate, and guests will
receive a welcome gift on arrival inspired by the City of London. The
hotel will also include meeting rooms and a fitness centre for guests to
enjoy.
Canopy by Hilton London City will participate in Hilton HHonors®, the
only guest rewards program that allows members to earn Points & Miles®
for the same stay and redeem points for free nights with No Blackout
Dates at more than 4,600 hotels worldwide. Hilton HHonors members who
book directly through www.canopybyhilton.com
will have access to benefits including digital check-in and free Wi-Fi.
For more information about Canopy by Hilton, please visit www.canopybyhilton.com
or http://press.canopybyhilton.com.
Connect with Canopy by Hilton on Facebook,
Instagram,
Pinterest
or Twitter
using the hashtag #PositivelyYours to explore fresh-forward thinking in
travel, design, and wellness.
*Figure relates to hotels trading and under development in the Greater
London area.
About Canopy by Hilton
Canopy
by Hilton is the energizing, new hotel in the neighborhood offering
simple guest-directed service, thoughtful local choices, and
surprisingly comfortable spaces, so guests simply feel better going
forward. Each property is designed as a natural extension of its
neighborhood, with local design, food and drink, and delivers a fresh
approach to hospitality and the guest experience. Canopy by Hilton is
the lifestyle hotel brand of Hilton Worldwide. Learn more Canopy at http://press.canopbyhilton.com
or connect with us on Facebook,
Instagram,
Twitter,
and Pinterest.
About Hilton Worldwide
Hilton Worldwide (NYSE: HLT) is a leading global hospitality company,
comprised of more than 4,600 managed, franchised, owned and leased
hotels and timeshare properties with more than 758,000 rooms in 100
countries and territories. For 96 years, Hilton Worldwide has been
dedicated to continuing its tradition of providing exceptional guest
experiences. The company's portfolio of 13 world-class global brands
includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts,
Conrad Hotels & Resorts, Canopy by Hilton, Curio - A Collection by
Hilton, DoubleTree by Hilton, Embassy Suites by Hilton, Hilton Garden
Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2
Suites by Hilton and Hilton Grand Vacations. The company also manages an
award-winning customer loyalty program, Hilton HHonors®. Hilton HHonors
members who book directly through preferred Hilton channels have access
to benefits including free standard Wi-Fi, as well as digital amenities
that are available exclusively through the industry-leading Hilton
HHonors app, where HHonors members can check-in, choose their room, and
access their room using a Digital Key. Visit news.hiltonworldwide.com
for more information and connect with Hilton Worldwide on Facebook,
Twitter,
YouTube,
Flickr,
LinkedIn
and Instagram.
![](http://cts.businesswire.com/ct/CT?id=bwnews&sty=20160306005024r1&sid=ntxv4&distro=nx&lang=en)
View source version on businesswire.com: http://www.businesswire.com/news/home/20160306005024/en/
Copyright Business Wire 2016