Iteris Adds New Harvest Capabilities to Digital Farming Platform
-- ClearAg Mobile Now Informs Grower Decisions Around Harvest Timing, Crop Drying Costs and Crop Storage
Conditions --
Iteris, Inc. (NASDAQ: ITI), the global leader in applied informatics for transportation and agriculture, today
announced the addition of new harvest timing and storage analytics capabilities to its digital farming mobile app, ClearAg® Mobile. Agribusinesses and growers alike can quickly implement the new tools for the upcoming harvest
season through a subscription to ClearAg Mobile.
ClearAg Mobile’s patented harvest advisory tools help growers to better understand up-to-the-minute environmental impacts of
weather, water and soil on crop growth and health, and to plan harvest operations accordingly. With the new harvest advisory tools,
growers can identify the best windows for harvesting row crops based on grain moisture levels as well as determine when weather
conditions are ideal for crop dry down and storage.
“Crop producers, custom harvesters and ag consultants are looking to improve their profits even near the end of the
season with ClearAg Mobile’s new harvest advisory tools to optimize harvest field operations, while minimizing grain dry-down
expense,” said Iteris’ Senior Vice President of Performance Analytics, Tom Blair. “ClearAg’s patented technology helps them easily
calculate the cost tradeoffs between artificial drying when harvesting early in the season versus maximizing grain quality and
harvest equipment efficiency when crops are more near their optimum grain storage moisture levels. ClearAg tools also help users
reduce combine and grain hauling equipment fuel costs by indicating when forecasted weather and field soil conditions are at
optimal levels for highest efficiency and reduced labor expense.”
ClearAg is a leading digital farming platform that delivers weather, water, soil, and crop health advisory
services to growers, researchers and other agribusinesses who need the most accurate, location-based information available on a
worldwide basis.
Iteris is demonstrating ClearAg Mobile and the new harvest capabilities during The InfoAg Conference 2016 at Booth #87-89 from August 2-4, 2016. To learn more or schedule a demo at the
conference please email info@clearag.com or request a meeting through our
online form.
About Iteris, Inc.
Iteris is the global leader in applied informatics for transportation and agriculture, turning big data into big breakthrough
solutions. We collect, aggregate and analyze data on traffic, roads, weather, water, soil and crops to generate precise informatics
that lead to safer transportation and smarter farming. Municipalities, government agencies, crop science companies, farmers and
agronomists around the world use our solutions to make roads safer and travel more efficient, as well as farmlands more
sustainable, healthier and productive. Visit www.iteris.com for more information.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995
This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current
expectations and the information available to us at this time. Words such as "believes," "anticipates," "expects," "intends,"
"plans," "seeks," "estimates," "may," “should,” "will," "can," and variations of these words or similar expressions are intended to
identify forward-looking statements. These statements include, but are not limited to, statements about the new capabilities and
benefits of our ClearAg products, as well as the expansion of our patent portfolio. Such statements are not guarantees of future
performance and are subject to certain risks, uncertainties, and assumptions that are difficult to predict, and actual results
could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors.
Important factors that may cause such a difference include, but are not limited to, our ability to successfully dedicate
resources, roll out, and gain broad market acceptance for our ClearAg products; adoption of technology based analytics solutions in
the agriculture market; challenges in the development of software-based solutions generally; our ability to expand our patent
protections for our technologies and products; and the potential impact of product and service offerings from competitors and such
competitors’ patent coverage and claims. Further information on Iteris, Inc., including additional risk factors that may affect our
forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports
on Form 8-K, and our other SEC filings that are available through the SEC’s website (www.sec.gov).
Iteris, Inc.
Cindy Vuong, 949-270-9696
ctv@iteris.com
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