VANCOUVER, Jan. 31, 2017 /CNW/ - PUF Ventures Inc. (the
"Company") (CSE: PUF) (Frankfurt: PU3) (OTCPK: PUFXF) is proud to announce the appointment of Mr. Peter Karroll
to the position of Director of Branding and Marketing effective immediately. Mr. Karroll will have oversight of the
Company's brand development initiatives, assist with the facilitation of a consumer and customer engagement strategy, and manage
various aspects of the Company's marketing plan. With an incredible ability to motivate, energize, and capitalize on
opportunities, Mr. Karroll will be central to the Company's continuous growth and success. As a distinguished leader
in his field, Mr. Karroll comes to the Company with a 25-year track record of achievement in leadership roles with numerous
companies.
Early in his career, Mr. Karroll was involved in the entertainment industry where he was instrumental in producing and
composing Platinum and Gold record albums for recording artists as well as for movies and television. This led to founding
an integrated entertainment group that included a music label and an artist management enterprise that managed international
recording artists. His recording artists have released albums globally and have appeared on major concert stages worldwide
since the early 1990's.
Mr. Karroll's firm later merged with a top tier international online entertainment brand, where he served as Senior
Executive in charge of Worldwide Entertainment and Marketing — leading the company to exceptional global growth. During his
tenure, Mr. Karroll was a key architect of an integrated brand building campaign that achieved verifiable success. His
unique approach to online gaming yielded exceptional revenue and subscription figures in his first year, increasing the online
gambling player base by 214 percent, and net gaming revenues by 242 percent. In the following 2 years, Mr. Karroll's
leadership and strategies saw the group handle $7.3 Billion in online transactions and attain net
gaming revenues of $575 million. He also championed substantial growth in international
markets by opening offices, networks, and business partner relationships throughout Europe,
Asia, South Africa, Russia and
South America while opening additional offices in London,
New York, Berlin, Toronto, and
St Petersburg. Mr. Karroll structured several television production and distribution deals to expand the brand and
co-created sports, MMA live events, PPV and television, and a million dollar talent search. Mr. Karroll negotiated and
executive produced these productions in conjunction with "Spike TV Network", "ION TV Network", "Fox Sports Net", "Fuse Network",
"The Dish Network", "The Score", and "The Fight Networks", as well as international Pay Per View events via live satellite
distributed in America with "In Demand", and "Shaw Cable". In Canada, he set up direct worldwide internet viewing of these
PPV events through Akamai Networks directly from the branded entertainment website. As a result, in 2 years, under
Mr. Karroll's stewardship, the brand awareness had risen from less than .05% to an incredible 42% of target market.
"We are very fortunate to have someone with Peter's business pedigree join our Company. The Company will greatly benefit
from his vast experience in leadership positions with high growth companies in burgeoning sectors," said the Company's President
and CEO, Mr. Ivany.
About PUF Ventures Inc.
PUF Ventures Inc. is moving into the Bio Medical Cannabis sector by purchasing a 100 percent interest in AAA Heidelberg, a
private Ontario company that has applied for an ACMPR license. Although the Company cannot
guarantee nor estimate the timing for the issuance of a license to AAA Heidelberg, it is the Company's goal to become the next
publicly traded Canadian company to be granted a new medical marijuana production license. VapeTronix, a subsidiary of the
Company, is in the process of expanding its 1313 brand of electronic cigarettes, Marijuana Vape delivery devices, and associated
technologies.
ON BEHALF OF THE BOARD OF DIRECTORS
Derek Ivany
President & CEO
No stock exchange or securities regulatory authority has reviewed or accepted responsibility for the adequacy or accuracy of
this release.
Some of the statements contained in this release are forward-looking statements, such as estimates and statements that
describe the Company's future plans, objectives or goals, including words to the effect that the Company or management expects a
stated condition or result to occur. Since forward-looking statements address future events and conditions, by their very nature,
they involve inherent risks and uncertainties.
SOURCE PUF Ventures
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