SINGAPORE, March 8, 2017 /PRNewswire/ -- agoda, a
world-leading accommodation site, today announced the results of its latest Travel Smart study, revealing the top 10 destinations
in Asia gaining in popularity with travelers from around the world.
From the millions of bookings made on the site in 2016, travelers to Asia are showing a
growing preference for lesser-known destinations that promise unique experiences.
Fastest riser is Niseko, Hokkaido, Japan's mythical powder paradise. Niseko features four
interconnected resorts with more than 800 skiable hectares along the eastern side of the mountain. With an annual snowfall of
over 15m, Niseko offers off-trail skiing, uncommon in Japanese resorts. But it's not just the snow that attracts
visitors. Some go simply to savor the best of Hokkaido's local cuisine.
With seven of the ten destinations in South East Asia, tropical island life continues to
attract nomads looking for holiday spots off the beaten track. This includes islands like Thailand's Koh Kood (3), Cambodia's Koh Rong
(5) and the Philippines' Siquijor Island (9). To many Filipinos,
Siquijor is an island known for its healers and witchcraft magic. For its visitors though, the Island's most spellbinding
features are found underwater on this marine reserve, on its pristine white beaches, or at the peak of Mount Bandilaan, the
highest point at the island's centre.
Andy Edwards, Global Director Brand and Communications adds,
"It's clear that more travelers are adopting a more adventurous approach to travel, exploring new, undiscovered places rather
than the traditional 'holiday' to a well-trodden destination. We're seeing an increase in bookings made in areas that bring
travelers closer to local culture and nature, where life is experienced at a different pace, and against a different
backdrop."
The rankings for Asia's 10 fastest growing destinations are as follows:
1. Niseko, Japan
2. Banaue, Philippines
3. Koh Kood, Thailand
4. Koh Lipe, Thailand
5. Koh Rong, Cambodia
6. Koh Lanta, Thailand
7. Harbin, China
8. Tangalle, Sri Lanka
9. Siquijor Island, Philippines
10. Khao Lak, Thailand
The study compared property bookings made by agoda travelers visiting Asian destinations from
2015 to 2016.
For images and further information on agoda's list of top 10 destinations on the rise, click here .
About agoda.com
agoda, part of Nasdaq-listed Priceline Group (Nasdaq:PCLN), is one of the world's fastest-growing online accommodation booking
platforms. Established in 2005 as a start-up, agoda expanded quickly in Asia and was soon
acquired in 2007 by the world's largest seller of rooms online -- the Priceline Group. agoda offers hundreds of thousands of
accommodation options around the globe with service and support in over 40 languages. Operations are based in Singapore, Bangkok, Kuala Lumpur,
Tokyo, Sydney, Hong Kong, and
Budapest, and an additional presence can be found in major cities across Africa, the Middle East, Europe, and the
Americas.
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SOURCE agoda