The Hartford Names Bruce Shuman Chief Digital And Customer Experience Officer
The Hartford has appointed Bruce Shuman as chief digital and customer experience officer, a new position that
reinforces the company’s commitment to understanding and developing capabilities that meet the expectations of customers and
distribution partners. In this role, Shuman will lead efforts to design, build and manage digital experiences, based on a
customer-driven research agenda. Shuman will report to Kathy Bromage, The Hartford’s chief marketing and communications
officer.
“Customer expectations today are at an all-time high when it comes to service and the digital experience, and it is imperative
that companies maximize those interactions,” said Bromage. “We are pleased to welcome Bruce back to The Hartford; his deep
knowledge of the digital marketplace, the insurance industry, and our business and culture will position us well for success.”
Shuman returns to The Hartford where he was responsible for leading digital teams in personal lines and enterprise marketing.
Most recently, Shuman was with Travelers, where he held leadership positions in enterprise e-business and operations, including
small business customer and agent service through traditional and digital channels. Previously, Shuman managed consumer-facing
e-Commerce and mobile activities for GE Capital’s consumer finance business.
Shuman holds a bachelor’s degree from James Madison University and a Masters of Business Administration from the University of
Connecticut. He is active with NewArts, a charitable organization that helps children learn valuable life skills through performing
arts.
About The Hartford
The Hartford is a leader in property and casualty insurance, group benefits and mutual funds. With more than 200 years of
expertise, The Hartford is widely recognized for its service excellence, sustainability practices, trust and integrity. More
information on the company and its financial performance is available at https://www.thehartford.com. Follow us on Twitter at www.twitter.com/TheHartford_PR.
The Hartford Financial Services Group, Inc., (NYSE: HIG) operates through its subsidiaries under the brand name, The Hartford,
and is headquartered in Hartford, Conn. For additional details, please read The Hartford’s legal notice.
HIG-C
Some of the statements in this release may be considered forward-looking statements as defined in the Private Securities
Litigation Reform Act of 1995. We caution investors that these forward-looking statements are not guarantees of future performance,
and actual results may differ materially. Investors should consider the important risks and uncertainties that may cause actual
results to differ. These important risks and uncertainties include those discussed in our 2016 Annual Report on Form 10-K,
subsequent Quarterly Reports on Forms 10-Q, and the other filings we make with the Securities and Exchange Commission. We assume no
obligation to update this release, which speaks as of the date issued.
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Media Contact:
The Hartford
Thomas Hambrick, 860-547-9746
thomas.hambrick@thehartford.com
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