Bright Red Dog Bowls Featuring Rob Pruitt's Signature Panda + Charles
Schulz's Beloved Snoopy Combine Public Art and Public Good in New York's Art-Centric
Chelsea Neighborhood
Start the Dog-Bowl Crawl at STORY, the Ever-Changing Concept Store That Celebrates the Peanuts
Global Artist Collective with an Eye-Catching New Custom Installation
NEW YORK, Sept. 10, 2018 /CNW/ - Woke up, it was a
Chelsea morning, and the first thing that they saw: more than 35 bright-red, Peanuts-inspired
dog bowls designed by acclaimed artist Rob Pruitt, suddenly appearing outside businesses and
restaurants all over New York City's art-centric neighborhood. The dog bowls—which have
attracted thirsty pups since their surprise launch last week—are the latest manifestation of the Peanuts Global Artist Collective, a groundbreaking,
worldwide arts initiative that engaged seven contemporary artists to blend Schulz's original hand-drawn vision with their own
individual styles and mediums. The dog bowls, combining public art with a public good, will be available on Chelsea sidewalks until October 7.
The Peanuts Global Artist Collective launched with larger-than-life murals created by artists Andre Saraiva x Mr.A, AVAF, FriendsWithYou, Nina Chanel Abney, Tomokazu
Matsuyama, Rob
Pruitt, and Kenny
Scharf and displayed in unexpected street locations in San Francisco, Paris, Berlin, Mexico City, Tokyo, Seoul, and New York's Hudson Square neighborhood. The New York murals have proved so popular that
six have been held over in their original locations; the mural by Andre Saraiva x Mr. A has moved
and is now on view at 10th and 18th in Chelsea.
Here's the STORY of a Dog Named Snoopy
The Pruitt x Peanuts dog bowls, featuring images of Snoopy and a Pruitt signature panda, continue the initiative's public art
mission and can be found outside more than 35 participating Chelsea restaurants, art galleries,
and businesses such as Cookshop, Gagosian Gallery, and STORY, New York's ever-changing concept store, which launched a new installation
on the Peanuts Global Artist Collective on September 6.
"How Original STORY" runs thru October 7 and blurs high art and hype culture into a retail
experience that celebrates radical self-expression in an age of remixes and reboots. STORY worked alongside the Peanuts Global
Artist Collective to create a series of limited-edition collaborations featuring the artworks in never-before-seen ways. Brands
including Champion, PinTrill, Herschel, Away, and Corkcicle reimagine the art as apparel, accessories, and collectibles,
creating a way for Peanuts fans and art lovers alike to participate in the global event.
"The Peanuts Global Artist Collective is a truly thrilling project that makes contemporary art accessible to everyone by
combining my grandfather's beloved characters with the bold work of these acclaimed artists," says Lindsey Schulz, granddaughter of Peanuts creator Charles Schulz. "We are
delighted to bring the project to a new level of creativity and innovation through this exciting collaboration with STORY."
Bringing Home the Dogs
STORY, known for its customized and attention-getting special events exclusive to each installation, has created an
appropriately fur-focused happening to coincide with Snoopy's appearance in the Peanuts Global Artist Collective installation: a
dog adoption.
On Saturday, September 15 from 12:00–2:00 p.m., the public is invited to attend an adoption
event at STORY run by Animal Haven, a nonprofit organization that finds homes for abandoned cats and dogs throughout the
Tri-State area. (No RSVP necessary.) Animal Haven will bring to STORY approximately ten dogs of all shapes, sizes and ages to
showcase the importance of adopting a pet. Added bonus: adorable puppies and dogs roaming around the store ready for love and
attention. STORY is located at 144 Tenth Avenue on the southeast corner of 19th Street.
"I was so inspired by Peanuts' willingness to take risks and try something new," says STORY founder Rachel Shechtman. "We were honored that they asked us to host this experience and bring this amazing artwork
to life in New York in fresh ways."
About Peanuts
Charles M. Schulz first introduced the world to the Peanuts characters in 1950, when the
Peanuts comic strip debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the
rest of the Peanuts gang have made an indelible mark on popular culture. Peanuts animated specials and series air
on major networks and streaming services, including ABC, Cartoon Network and Boomerang in the U.S., Family Channel in
Canada, and the WildBrain network on YouTube worldwide. Fans also enjoy Peanuts through
thousands of consumer products around the world, amusement parks attractions, cultural events, social media, and a daily comic
strip available in all formats from traditional to digital. In 2018, Peanuts partnered with NASA on a multi-year Space Act
Agreement designed to inspire a passion for space exploration and STEM among the next generation of students. The Peanuts
characters and related intellectual property are majority owned by DHX Media (TSX: DHX, NASDAQ: DHXM), through its subsidiaries
Peanuts Worldwide, a partnership with the family of Charles M. Schulz, and Peanuts Holdings, a
partnership with Sony Music Entertainment (Japan) Inc.
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SOURCE DHX Media Ltd.
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