NEW YORK, Oct. 9, 2018 /PRNewswire/ -- AccorHotels and sbe
Entertainment Group ("sbe") announced today the completion of AccorHotels' acquisition of a 50% stake in sbe.
Through this partnership, AccorHotels' will pursue its strategy to expand its offering in the luxury lifestyle hospitality
segment and its footprint in gateway cities across North America.
This long-term investment will allow sbe to leverage AccorHotels' leading global hospitality platform while remaining an
independent luxury lifestyle operator. sbe will continue to be led by its Founder and CEO Sam
Nazarian as well as its expert management team while retaining its global headquarters in New
York.
Sébastien Bazin, Chairman & CEO, AccorHotels: "I am very proud of this unique partnership. It combines the best of both
groups by offering all our guests lifestyle concepts in the luxury segment. With sbe's brand portfolio, AccorHotels is also
taking a significant step forward in its group's expansion in key gateway cities in the US. Sam
Nazarian is an innovator with an inborn sense of creating unique experiences and groundbreaking hotels and F&B
concepts. We are delighted to join forces and mutualize our skills for the benefits of our guests."
Sam Nazarian, Founder and CEO of sbe: "This partnership with AccorHotels marks the beginning
of a new chapter in sbe's history and I'm thrilled that this strategic partnership has now been completed. sbe has grown rapidly
since the acquisition of Morgans Hotel Group in 2016. The sbe portfolio will grow to over 50 hotels by 2020, paired with
tremendous expansion in the residential, culinary and entertainment segment of the 360 lifestyle experience, including over 50
global venues in the pipeline. The partnership with AccorHotels is only going to accelerate this growth both in the US and
in international markets. Sébastien Bazin has built an incredibly successful global platform in an ecosystem and digital market.
Everyone at sbe is hugely excited to combine the unique offerings of both groups to provide our guests with unparalleled
lifestyle experiences."
sbe hotels, culinary and entertainment venues will be distributed on the AccorHotels platform, be featured on Accorhotels.com
and will be part of the AccorHotels loyalty program. With its global hotel development platform and its presence in 100
countries, AccorHotels will play a key role in developing sbe's iconic luxury lifestyle hotel, restaurant and entertainment
brands globally including SLS, Delano, Mondrian, Hyde and The Originals (Sanderson, St Martin Lane, 10 Karakoy, Shore Club and
The Redbury).
Renowned for its unique 360-degree approach to lifestyle hospitality sbe develops, manages and operates award-winning global
properties and brands that includes luxury residences, serviced apartments, wellness and spa platforms and dining &
entertainment experiences.
Through this investment, sbe will accelerate its international growth with expansion into new markets outside of the US,
including priority growth markets in the Middle East and Latin
America. sbe's pipeline includes projects in some of the most important global gateway cities such as Atlanta, Chicago, Washington D.C.,
Dubai, Rio de Janeiro, Mexico
City, Cancun, Tokyo and Los
Cabos.
sbe's leading hospitality and residential brands include SLS, Delano, Mondrian, Hyde, The Originals (Sanderson, St Martin
Lane, Hudson, 10 Karakoy, Shore Club and Redbury Hotels). Through its Disruptive Restaurant Group platform, sbe has created
global award-winning culinary brands Katsuya, Umami Burger, Cleo, Leynia, Diez & Siez and Fili'a and innovative entertainment
brands including Hyde nightclub and dayclub, Nightingale, Privilege dayclub, Black Orchid, S Bar, Skybar and the Doheny Room.
Landmark destinations in its portfolio include, Delano South Beach in Miami, SLS Baha Mar in the Bahamas, Mondrian Doha in Qatar, Hyde Bellagio in Las Vegas, Mondrian
Park Avenue in New York City and the newly-opened 57 story SLS LUX Brickell and Hyde midtown
both in Miami. Upcoming openings include Delano Dubai at the Palm and Hyde Beach House in Hollywood, Florida.
By the end of 2018 sbe will operate 25 hotels, comprising 7,498 keys with a majority in North
America, 170 award winning restaurants and entertainment venues in global destinations as well as new properties in the
Middle East, Asia and Latin
America. It currently has a further 20 hotels and residences around the world in its pipeline, as well as 59 standalone
restaurants and nightlife venues. In addition, sbe has sold 1,300 branded residential units valued at $2
billion with over 2,500 units valued at $2.5 billion in its pipeline.
Dakota Development is a division of sbe that is responsible for the design and development of sbe properties around the world.
Dakota Development will remain at the forefront of the design and development process as our pipeline continues to grow with the
support of AccorHotels.
ABOUT ACCORHOTELS
AccorHotels is a world-leading travel & lifestyle group and digital innovator offering unique
experiences in more than 4,500 hotels, resorts and residences across 100 different countries.
With an unrivaled portfolio of internationally renowned hotel brands
encompassing the entire range from luxury to economy, from upscale to lifestyle and midscale brands, AccorHotels has been
providing savoir-faire and expertise for more than 50 years.
In addition to its core hospitality business, AccorHotels has successfully expanded its range of services, becoming the world
leader in luxury private
residence rental with more than 10,000 stunning properties around the world. The Group is also active in the fields of
concierge services, co-working, dining, events
management and digital solutions.
Relying on its global team of more than 250,000 dedicated staff, AccorHotels is committed to fulfilling its primary mission:
to make every guest Feel Welcome. Guests have access to one of the world's most attractive hotel loyalty programs -
Le Club AccorHotels.
AccorHotels plays an active role in its local communities and is committed to promoting sustainable development and solidarity
through PLANET 21 Acting
Here, a comprehensive program that brings together employees, guests and partners to drive sustainable growth.
From 2008, the AccorHotels Solidarity
Endowment Fund has acted as a natural extension of the Group's activities and values, helping to combat the social and
financial exclusion experienced by the most disadvantaged members of society.
Accor SA is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker:
ACRFY) in the United States.
For more information or to make a reservation, please visit accorhotels.group or accorhotels.com. Or join and follow us on
Twitter and Facebook.
ABOUT sbe
Established in 2002 by Founder and CEO Sam Nazarian, sbe is a privately-held, leading
lifestyle hospitality company that develops, manages and operates award-winning hotels, residences, restaurants and nightclubs.
Through exclusive partnerships with cultural visionaries, sbe is devoted to creating extraordinary experiences throughout its
proprietary brands with a commitment to authenticity, sophistication, mastery and innovation. Following the acquisition of
Morgans Hotel Group, the pioneer of boutique lifestyle hotels, sbe has an unparalleled global portfolio which will see 25 hotels
and over 170 global world-renowned culinary, nightlife and entertainment venues by the end of 2018. The company is uniquely
positioned to offer a complete lifestyle experience - from nightlife, food & beverage and entertainment to hotels and
residences, and through its innovative customer loyalty and rewards program, The Code, as well as its award-winning international
real estate development subsidiary, Dakota Development - all of which solidify sbe as the preeminent leader across hospitality.
The company's established and upcoming hotel brands include SLS Hotel & Residences, Delano, Mondrian, The Redbury, Hyde Hotel
& Residences, and The Originals. In addition, sbe has the following internationally acclaimed restaurants and lounges under
subsidiary Disruptive Restaurant Group: Katsuya by Chef Katsuya Uechi, Umami Burger, Cleo by Chef
Danny Elmaleh, Fi'lia, Leynia and Diez & Seis by Chef José Icardi, Hyde Lounge, S Bar, Doheny
Room Skybar, Bond, and Privilege. To learn more, visit sbe.com
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SOURCE sbe