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HubSpot Reports Q4 and Full Year 2023 Results

HUBS

HubSpot, Inc. (NYSE: HUBS), the customer platform for scaling companies, today announced financial results for the fourth quarter and full year ended December 31, 2023.

Financial Highlights:

Revenue
Fourth Quarter 2023:

  • Total revenue was $581.9 million, up 24% compared to Q4'22.
    • Subscription revenue was $570.2 million, up 24% compared to Q4'22.
    • Professional services and other revenue was $11.7 million, up 2% compared to Q4'22.

Full Year 2023:

  • Total revenue was $2.17 billion, up 25% compared to 2022.
    • Subscription revenue was $2.12 billion, up 26% compared to 2022.
    • Professional services and other revenue was $46.8 million, down 16% compared to 2022.

Operating Income (Loss)
Fourth Quarter 2023:

  • GAAP operating margin was (4.2%), compared to (2.9%) in Q4'22.
  • Non-GAAP operating margin was 16.9%, compared to 13.6% in Q4'22.
  • GAAP operating loss was ($24.3) million, compared to ($13.5) million in Q4'22.
  • Non-GAAP operating income was $98.1 million, compared to $64.0 million in Q4'22.

Full Year 2023:

  • GAAP operating margin was (9.6%), compared to (6.3%) in 2022.
  • Non-GAAP operating margin was 15.2%, compared to 9.8% in 2022.
  • GAAP operating loss was ($208.1) million, compared to ($109.1) million in 2022.
  • Non-GAAP operating income was $330.3 million, compared to $169.1 million in 2022.

Net Income (Loss)
Fourth Quarter 2023:

  • GAAP net loss was ($13.6) million, or ($0.27) per basic and diluted share, compared to ($15.6) million, or ($0.32) per basic and diluted share in Q4'22.
  • Non-GAAP net income was $92.4 million, or $1.83 per basic and $1.76 per diluted share, compared to $56.8 million, or $1.17 per basic and $1.11 per diluted share in Q4'22.
  • Weighted average basic and diluted shares outstanding for GAAP net loss per share was 50.3 million, compared to 48.8 million basic and diluted shares in Q4'22.
  • Weighted average basic and diluted shares outstanding for non-GAAP net income per share was 50.3 million and 52.6 million respectively, compared to 48.8 million and 51.1 million, respectively in Q4'22.

Full Year 2023:

  • GAAP net loss was ($176.3) million, or ($3.53) per basic and diluted share, compared to ($112.7) million, or ($2.35) per basic and diluted share in 2022.
  • Non-GAAP net income was $307.4 million, or $6.16 per basic and $5.89 per diluted share, compared to $141.8 million, or $2.95 per basic and $2.78 per diluted share in 2022.
  • Weighted average basic and diluted shares outstanding for GAAP net loss per share was 49.9 million, compared to 48.1 million basic and diluted shares in 2022.
  • Weighted average basic and diluted shares outstanding for non-GAAP net income per share was 49.9 million and 52.2 million respectively, compared to 48.1 million and 51.1 million, respectively in 2022.

Balance Sheet and Cash Flow

  • The company’s cash, cash equivalents, and short-term and long-term investments balance was $1.7 billion as of December 31, 2023.
  • During the fourth quarter, the company generated $104.3 million of cash from operating cash flow, compared to $90.0 million during Q4'22.
  • During the fourth quarter, the company generated $108.7 million of cash from non-GAAP operating cash flow and $83.0 million of non-GAAP free cash flow, compared to $90.0 million of cash from non-GAAP operating cash flow and $70.9 million of non-GAAP free cash flow during Q4'22.
  • During 2023, the company generated $351.0 million of cash from operating cash flow, compared to $273.2 million during 2022.
  • During 2023, the company generated $392.5 million of cash from non-GAAP operating cash flow and $292.5 million of non-GAAP free cash flow, compared to $273.2 million of cash from non-GAAP operating cash flow and $191.4 million of non-GAAP free cash flow during 2022.

Additional Recent Business Highlights

  • Grew Customers to 205,091 at December 31, 2023, up 23% from December 31, 2022.
  • Average Subscription Revenue Per Customer was $11,365 during the fourth quarter of 2023, up 1% compared to the fourth quarter of 2022.

“We saw a strong finish to a good year despite the challenging macro environment,” said Yamini Rangan, Chief Executive Officer at HubSpot. “Our customers have high confidence in our ability to help them grow in any environment and we are becoming the clear platform of choice for scaling companies. 2023 was a banner year for product innovation with over 800 enhancements across our platform. At the same time, we drove go-to-market execution across digital, sales, and partner channels while staying focused on our bi-modal strategy. As we look to 2024, we are doubling down on making HubSpot even easier to buy with a new seats-based pricing model. We have clear momentum in a large market, our pricing evolution will allow us to acquire and serve more customers, and the pace of product innovation will help us achieve our goal of becoming the #1 AI powered customer platform for scaling companies.”

Business Outlook

Based on information available as of February 14, 2024, HubSpot is issuing guidance for the first quarter of 2024 and full year 2024 as indicated below.

First Quarter 2024:

  • Total revenue is expected to be in the range of $596.0 million to $598.0 million.
    • Foreign exchange rates are expected to have a neutral impact on first quarter 2024 revenue growth(1).
  • Non-GAAP operating income is expected to be in the range of $83.0 million to $84.0 million.
  • Non-GAAP net income per common share is expected to be in the range of $1.48 to $1.50. This assumes approximately 53.1 million weighted average diluted shares outstanding.

Full Year 2024:

  • Total revenue is expected to be in the range of $2.55 billion to $2.56 billion.
    • Foreign exchange rates are expected to have a neutral impact on full year 2024 revenue growth(1).
  • Non-GAAP operating income is expected to be in the range of $408.0 million to $412.0 million.
  • Non-GAAP net income per common share is expected to be in the range of $6.86 to $6.94. This assumes approximately 53.6 million weighted average diluted shares outstanding.

(1) Foreign exchange rates impact on revenue is calculated by comparing current period rates with prior period average rates.

Use of Non-GAAP Financial Measures
In our earnings press releases, conference calls, slide presentations, and webcasts, we may use or discuss non-GAAP financial measures, as defined by Regulation G. The GAAP financial measure most directly comparable to each non-GAAP financial measure used or discussed, and a reconciliation of the differences between each non-GAAP financial measure and the comparable GAAP financial measure, are included in this press release after the consolidated financial statements. Our earnings press releases containing such non-GAAP reconciliations can be found in the Investors section of our website ir.hubspot.com.

Conference Call Information
HubSpot will host a conference call on Thursday, February 14, 2024 at 4:30 p.m. Eastern Time (ET) to discuss the company’s fourth quarter and full year 2023 financial results and its business outlook. To register for this conference call, please use this dial in registration link or visit HubSpot's Investor Relations website at ir.hubspot.com. After registering, a confirmation email will be sent, including dial-in details and a unique code for entry. Participants who wish to register for the conference call webcast please use this link.

Following the conference call, a replay will be available at (866) 813-9403 (domestic) or +44 204-525-0658 (international). The replay passcode is 729837. An archived webcast of this conference call will also be available on HubSpot's Investor Relations website at ir.hubspot.com.

The company has used, and intends to continue to use, the investor relations portion of its website as a means of disclosing material non-public information and for complying with disclosure obligations under Regulation FD.

About HubSpot
HubSpot is the customer platform that helps businesses connect and grow better. HubSpot delivers seamless connection for customer-facing teams with a unified platform that includes AI-powered engagement hubs, a Smart CRM, and a connected ecosystem with over 1,500 App Marketplace integrations, a community network, and educational content. Learn more at www.hubspot.com.

Cautionary Language Concerning Forward-Looking Statements
This press release includes certain “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding management’s expectations of future financial and operational performance and operational expenditures, expected growth, foreign currency movement, and business outlook, including our financial guidance for the first fiscal quarter of and full year 2024 and our long-term financial framework; statements regarding our positioning for future growth and market leadership; statements regarding the economic environment; and statements regarding expected market trends, future priorities and related investments, and market opportunities. These forward-looking statements include, but are not limited to, plans, objectives, expectations and intentions and other statements contained in this press release that are not historical facts and statements identified by words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates” or words of similar meaning. These forward-looking statements reflect our current views about our plans, intentions, expectations, strategies and prospects, which are based on the information currently available to us and on assumptions we have made. Although we believe that our plans, intentions, expectations, strategies and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that the plans, intentions, expectations or strategies will be attained or achieved. Furthermore, actual results may differ materially from those described in the forward-looking statements and will be affected by a variety of risks and factors that are beyond our control including, without limitation, risks associated with our history of losses; our ability to retain existing customers and add new customers; the continued growth of the market for a customer platform; our ability to develop new products and technologies and differentiate our platform from competing products and technologies, including artificial intelligence and machine learning technologies; our ability to manage our growth effectively over the long-term to maintain our high level of service; our ability to maintain and expand relationships with our solutions partners; the price volatility of our common stock; the impact of geopolitical conflicts, inflation, foreign currency movement, and macroeconomic instability on our business, the broader economy, our workforce and operations, the markets in which we and our partners and customers operate, and our ability to forecast our future financial performance; regulatory and legislative developments on the use of artificial intelligence and machine learning; and other risks set forth under the caption “Risk Factors” in our SEC filings. We assume no obligation to update any forward-looking statements contained in this document as a result of new information, future events or otherwise.

Consolidated Balance Sheets

(in thousands)

December 31,

December 31,

2023

2022

Assets

Current assets:

Cash and cash equivalents

$

387,987

$

331,022

Short-term investments

1,000,245

1,081,662

Accounts receivable

295,303

226,849

Deferred commission expense

99,326

70,992

Prepaid expenses and other current assets

88,679

44,074

Total current assets

1,871,540

1,754,599

Long-term investments

325,703

112,791

Property and equipment, net

103,331

105,227

Capitalized software development costs, net

106,229

63,790

Right-of-use assets

251,071

319,304

Deferred commission expense, net of current portion

122,194

66,559

Other assets

75,247

58,795

Intangible assets, net

42,316

17,446

Goodwill

173,761

46,227

Total assets

$

3,071,392

$

2,544,738

Liabilities and stockholders’ equity

Current liabilities:

Accounts payable

$

9,106

$

20,883

Accrued compensation costs

53,462

10,224

Accrued commissions

78,169

52,622

Accrued expenses and other current liabilities

108,265

102,122

Operating lease liabilities

35,095

35,928

Deferred revenue

672,150

539,874

Total current liabilities

956,247

761,653

Operating lease liabilities, net of current portion

296,561

316,184

Deferred revenue, net of current portion

5,810

5,904

Other long-term liabilities

36,459

14,546

Convertible senior notes, net of current portion

456,206

454,227

Total liabilities

1,751,283

1,552,514

Stockholders’ equity:

Common stock

50

49

Additional paid-in capital

2,136,908

1,647,446

Accumulated other comprehensive income (loss)

1,827

(12,890

)

Accumulated deficit

(818,676

)

(642,381

)

Total stockholders’ equity

1,320,109

992,224

Total liabilities and stockholders’ equity

$

3,071,392

$

2,544,738

Consolidated Statements of Operations

(in thousands, except per share data)

For the Three Months Ended December 31,

For the Year Ended December 31,

2023

2022

2023

2022

Revenues:

Subscription

$

570,225

$

458,152

$

2,123,479

$

1,690,538

Professional services and other

11,689

11,506

46,751

40,431

Total revenue

581,914

469,658

2,170,230

1,730,969

Cost of revenues:

Subscription

74,858

66,051

290,802

257,513

Professional services and other

13,777

14,214

54,687

56,746

Total cost of revenues

88,635

80,265

345,489

314,259

Gross profit

493,279

389,393

1,824,741

1,416,710

Operating expenses:

Research and development

163,234

116,334

617,745

442,022

Sales and marketing

281,136

235,132

1,068,560

886,069

General and administrative

69,708

51,413

249,649

197,720

Restructuring

3,547

96,843

Total operating expenses

517,625

402,879

2,032,797

1,525,811

Loss from operations

(24,346

)

(13,486

)

(208,056

)

(109,101

)

Other expense:

Interest income

18,633

7,777

58,828

15,000

Interest expense

(984

)

(941

)

(3,801

)

(3,762

)

Other expense

(2,551

)

(6,244

)

(4,673

)

(6,829

)

Total other income

15,098

592

50,354

4,409

Loss before income tax expense

(9,248

)

(12,894

)

(157,702

)

(104,692

)

Income tax expense

(4,360

)

(2,744

)

(18,593

)

(8,057

)

Net loss

$

(13,608

)

$

(15,638

)

$

(176,295

)

$

(112,749

)

Net loss per share, basic and diluted

$

(0.27

)

$

(0.32

)

$

(3.53

)

$

(2.35

)

Weighted average common shares used in
computing basic and diluted net loss per share:

50,347

48,787

49,877

48,065

Consolidated Statements of Cash Flows

(in thousands)

For the Three Months Ended
December 31,

For the Year Ended
December 31,

2023

2022

2023

2022

Operating Activities:

Net loss

$

(13,608

)

$

(15,638

)

$

(176,295

)

$

(112,749

)

Adjustments to reconcile net loss to net cash and cash equivalents provided
by operating activities

Depreciation and amortization

19,165

15,525

72,673

58,150

Stock-based compensation

113,726

76,768

432,271

275,849

Restructuring charges

2,325

67,263

Gain on strategic investments

(4,201

)

Impairment of strategic investments

1,704

5,863

1,704

5,863

Provision for (benefit from) deferred income taxes

265

(1,533

)

5,208

(2,122

)

Amortization of debt discount and issuance costs

509

504

1,986

2,013

Accretion of bond discount

(12,694

)

(5,851

)

(42,907

)

(9,118

)

Unrealized currency translation

1,039

530

(341

)

1,010

Changes in assets and liabilities

Accounts receivable

(70,791

)

(53,850

)

(57,618

)

(73,985

)

Prepaid expenses and other assets

(11,025

)

2,878

(47,048

)

(5,987

)

Deferred commission expense

(26,843

)

(15,373

)

(81,178

)

(37,583

)

Right-of-use assets

5,929

9,909

29,173

29,531

Accounts payable

(8,866

)

7,617

(14,031

)

18,277

Accrued expenses and other liabilities

42,207

15,920

87,074

32,375

Operating lease liabilities

(7,956

)

(6,529

)

(36,889

)

(21,118

)

Deferred revenue

69,227

53,226

109,926

116,969

Net cash and cash equivalents provided by operating activities

104,313

89,966

350,971

273,174

Investing Activities:

Purchases of investments

(443,221

)

(248,951

)

(1,580,504

)

(1,507,870

)

Maturities of investments

347,750

167,200

1,502,534

1,184,506

Sale of investments

124,998

Purchases of property and equipment

(8,687

)

(6,042

)

(33,718

)

(37,426

)

Purchases of strategic investments

(3,138

)

(6,499

)

(12,388

)

(26,371

)

Purchases of intangible assets

(164

)

(164

)

(10,000

)

Acquisition of a business, net of cash acquired

(142,129

)

(142,129

)

Payments for equity method investments

225

(1,250

)

(2,025

)

(3,150

)

Capitalization of software development costs

(17,084

)

(12,995

)

(66,372

)

(44,345

)

Net cash and cash equivalents used in investing activities

(266,448

)

(108,537

)

(334,766

)

(319,658

)

Financing Activities:

Proceeds from settlement of Convertible Note Hedges related to the 2022
Convertible Notes

60,483

Payments for settlement of Warrants related to the 2022 Convertible Notes

(34

)

(34

)

Payment for settlement of 2022 Convertible Notes

(79,807

)

Repayment of 2025 Convertible Notes attributable to the principal

(13

)

(13

)

(1,619

)

Employee taxes paid related to the net share settlement of stock-based awards

(3,143

)

(1,572

)

(10,714

)

(11,526

)

Proceeds related to the issuance of common stock under stock plans

9,804

10,213

47,738

39,931

Net cash and cash equivalents provided by financing
activities

6,648

8,607

37,011

7,428

Effect of exchange rate changes on cash, cash equivalents and restricted cash

8,829

9,451

4,649

(6,811

)

Net (decrease) increase in cash, cash equivalents and restricted cash

(146,658

)

(513

)

57,865

(45,867

)

Cash, cash equivalents and restricted cash, beginning of period

538,698

334,688

334,175

380,042

Cash, cash equivalents and restricted cash, end of period

$

392,040

$

334,175

$

392,040

$

334,175

Reconciliation of non-GAAP operating income and operating margin

(in thousands, except percentages)

Three Months Ended December 31,

For the Year Ended December 31,

2023

2022

2023

2022

GAAP operating loss

$

(24,346

)

$

(13,486

)

$

(208,056

)

$

(109,101

)

Stock-based compensation

113,726

76,768

432,271

275,849

Amortization of acquired intangible assets

1,304

729

5,311

2,629

Acquisition/disposition related expense (income)

3,906

3,906

(305

)

Restructuring charges

3,547

96,843

Non-GAAP operating income

$

98,137

$

64,011

$

330,275

$

169,072

GAAP operating margin

(4.2

%)

(2.9

%)

(9.6

%)

(6.3

%)

Non-GAAP operating margin

16.9

%

13.6

%

15.2

%

9.8

%

Reconciliation of non-GAAP net income

(in thousands, except per share amounts)

Three Months Ended December 31,

For the Year Ended December 31,

2023

2022

2023

2022

GAAP net loss

$

(13,608

)

(15,638

)

$

(176,295

)

$

(112,749

)

Stock-based compensation

113,726

76,768

432,271

275,849

Amortization of acquired intangibles assets

1,304

729

5,311

2,629

Acquisition/disposition related expense (income)

3,906

3,906

(305

)

Restructuring charges

3,547

96,843

Non-cash interest expense for amortization of debt issuance costs

509

504

1,986

2,013

Impairment of strategic investments

1,704

5,863

1,704

1,662

Loss (gain) on equity method investment

19

87

(77

)

125

Income tax effects of non-GAAP items

(18,733

)

(11,467

)

(58,255

)

(27,399

)

Non-GAAP net income

$

92,374

56,846

$

307,394

$

141,825

Non-GAAP net income per share:

Basic

$

1.83

$

1.17

$

6.16

$

2.95

Diluted

$

1.76

$

1.11

$

5.89

$

2.78

Shares used in non-GAAP per share calculations

Basic

50,347

48,787

49,877

48,065

Diluted

52,621

51,094

52,188

51,099

Reconciliation of non-GAAP expense and expense as a percentage of revenue

(in thousands, except percentages)

Three Months Ended December 31,

2023

2022

COS,
Subs-
cription

COS,
Prof.
services &
other

R&D

S&M

G&A

COS,
Subs-
cription

COS,
Prof.
services &
other

R&D

S&M

G&A

GAAP expense

$

74,858

$

13,777

$

163,234

$

281,136

$

69,708

$

66,051

$

14,214

$

116,334

$

235,132

$

51,413

Stock -based compensation

(3,542

)

(1,210

)

(37,129

)

(52,108

)

(19,737

)

(2,560

)

(1,113

)

(30,248

)

(30,557

)

(12,290

)

Amortization of acquired
intangible assets

(911

)

(358

)

(35

)

(283

)

(446

)

Acquisition/disposition related
expense

(255

)

(3,651

)

Non-GAAP expense

$

70,405

$

12,567

$

125,850

$

228,670

$

46,285

$

63,208

$

13,101

$

86,086

$

204,129

$

39,123

GAAP expense as a
percentage of revenue

12.9

%

2.4

%

28.1

%

48.3

%

12.0

%

14.1

%

3.0

%

24.8

%

50.1

%

10.9

%

Non-GAAP expense as a
percentage of revenue

12.1

%

2.2

%

21.6

%

39.3

%

8.0

%

13.5

%

2.8

%

18.3

%

43.5

%

8.3

%

For the Year Ended December 31,

2023

2022

COS,
Subs-
cription

COS,
Prof.
services &
other

R&D

S&M

G&A

COS,
Subs-
cription

COS,
Prof.
services &
other

R&D

S&M

G&A

GAAP expense

$

290,802

$

54,687

$

617,745

$

1,068,560

$

249,649

$

257,513

$

56,746

$

442,022

$

886,069

$

197,720

Stock -based compensation

(12,652

)

(4,958

)

(198,953

)

(140,362

)

(75,346

)

(9,076

)

(4,393

)

(107,517

)

(107,640

)

(47,223

)

Amortization of acquired
intangible assets

(2,123

)

(3,153

)

(35

)

(1,203

)

(1,426

)

Acquisition/disposition related
expense

(255

)

(3,651

)

300

5

Non-GAAP expense

$

276,027

$

49,729

$

418,537

$

925,045

$

170,617

$

247,234

$

52,353

$

334,805

$

777,003

$

150,502

GAAP expense as a
percentage of revenue

13.4

%

2.5

%

28.5

%

49.2

%

11.5

%

14.9

%

3.3

%

25.5

%

51.2

%

11.4

%

Non-GAAP expense as a
percentage of revenue

12.7

%

2.3

%

19.3

%

42.6

%

7.9

%

14.3

%

3.0

%

19.3

%

44.9

%

8.7

%

Reconciliation of non-GAAP subscription margin

(in thousands, except percentages)

Three Months Ended December 31,

For the Year Ended December 31,

2023

2022

2023

2022

GAAP subscription margin

$

495,367

$

392,101

$

1,832,677

$

1,433,025

Stock-based compensation

3,542

2,560

12,652

9,076

Amortization of acquired intangible assets

911

283

2,123

1,203

Non-GAAP subscription margin

$

499,820

$

394,944

$

1,847,452

$

1,443,304

GAAP subscription margin percentage

86.9

%

85.6

%

86.3

%

84.8

%

Non-GAAP subscription margin percentage

87.7

%

86.2

%

87.0

%

85.4

%

Reconciliation of free cash flow

(in thousands)

Three Months Ended December 31,

For the Year Ended December 31,

2023

2022

2023

2022

GAAP net cash and cash equivalents provided by operating activities

$

104,313

$

89,966

$

350,971

$

273,174

Purchases of property and equipment

(8,687

)

(6,042

)

(33,718

)

(37,426

)

Capitalization of software development costs

(17,084

)

(12,995

)

(66,372

)

(44,345

)

Payment of restructuring charges

4,409

41,573

Non-GAAP free cash flow

$

82,951

$

70,929

$

292,454

$

191,403

Reconciliation of operating cash flow

(in thousands)

Three Months Ended December 31,

For the Year Ended December 31,

2023

2022

2023

2022

GAAP net cash and cash equivalents provided by operating activities

$

104,313

$

89,966

$

350,971

$

273,174

Payment of restructuring charges

4,409

41,573

-

Non-GAAP operating cash flow

$

108,722

$

89,966

$

392,544

$

273,174

Reconciliation of forecasted non-GAAP operating income

(in thousands, except percentages)

Three Months Ended
March 31, 2024

Year Ended
December 31, 2024

GAAP operating income range

($40,633)-($39,783)

($164,288)-($160,888)

Stock-based compensation

118,533

554,885

Amortization of acquired intangible assets

2,350

9,403

Acquisition related expense

1,800

4,200

Restructuring charges

950-1,100

3,800-4,400

Non-GAAP operating income range

$83,000-$84,000

$408,000-$412,000

Reconciliation of forecasted non-GAAP net income and non-GAAP net income per share

(in thousands, except per share amounts)

Three Months Ended
March 31, 2024

Year Ended
December 31, 2024

GAAP net loss range

($31,002)-($29,902)

($132,816)-($128,416)

Stock-based compensation

118,533

554,885

Amortization of acquired intangible assets

2,350

9,403

Acquisition related expense

1,800

4,200

Non-cash interest expense for amortization of debt issuance costs

430

1,722

Restructuring charges

950-1,100

3,800-4,400

Income tax effects of non-GAAP items

(14,561)-(14,811)

(73,194)-(74,194)

Non-GAAP net income range

$78,500-$79,500

$368,000-$372,000

GAAP net income per basic and diluted share

($0.61)-($0.59)

($2.59)-($2.51)

Non-GAAP net income per diluted share

$1.48-$1.50

$6.86-$6.94

Weighted average common shares used in computing GAAP basic and diluted net loss per share:

50,703

51,240

Weighted average common shares used in computing non-GAAP diluted net loss per share:

53,144

53,618

HubSpot’s estimates of stock-based compensation, amortization of acquired intangible assets, non-cash interest expense for amortization of debt issuance costs, loss of equity method investment, restructuring charges, and income tax effects of non-GAAP items assume, among other things, the occurrence of no additional acquisitions, and no further revisions to stock-based compensation and related expenses.

Non-GAAP Financial Measures
We report our financial results in accordance with accounting principles generally accepted in the United States of America, or GAAP. However, management believes that, in order to properly understand our short-term and long-term financial and operational trends, investors may wish to consider the impact of certain non-cash or non-recurring items when used as a supplement to financial performance measures in accordance with GAAP. These items result from facts and circumstances that vary in frequency and impact on continuing operations. In this release, HubSpot’s non-GAAP operating income, operating margin, subscription margin, expense, expense as a percentage of revenue, net income, operating and free cash flow are not presented in accordance with GAAP and are not intended to be used in lieu of GAAP presentations of results of operations. Non-GAAP operating cash flow is defined as cash and cash equivalents provided by or used in operating activities plus payment of restructuring charges. Non-GAAP free cash flow is defined as cash and cash equivalents provided by or used in operating activities less purchases of property and equipment and capitalization of software development costs, plus payment of restructuring charges. Although non-GAAP operating cash flow and non-GAAP free cash flow are not residual cash flow available for our discretionary expenditures, we believe information regarding non-GAAP operating cash flow and non-GAAP free cash flow provide useful information to investors in understanding and evaluating the strength of our liquidity and provides a comparable framework for assessing how our business performed when compared to prior periods which were not impacted by restructuring charges paid from operating cash flow.

Management believes that these non-GAAP financial measures provide additional means of evaluating period-over-period operating performance. Specifically, these non-GAAP financial measures provide management with additional means to understand and evaluate the operating results and trends in our ongoing business by eliminating certain non-cash expenses and other items that management believes might otherwise make comparisons of our ongoing business with prior periods more difficult, obscure trends in ongoing operations, or reduce management’s ability to make useful forecasts. In addition, management understands that some investors and financial analysts find this information helpful in analyzing our financial and operational performance and comparing this performance to our peers and competitors. However, these non-GAAP financial measures have limitations as an analytical tool and are not intended to be an alternative to financial measures prepared in accordance with GAAP. In addition, it should be noted that these non-GAAP financial measures may be different from non-GAAP measures used by other companies. We intend to provide these non-GAAP financial measures as part of our future earnings discussions and, therefore, the inclusion of these non-GAAP financial measures will provide consistency in our financial reporting. Management may, however, utilize other measures to illustrate performance in the future. Investors are encouraged to review the reconciliation of these non-GAAP measures to their most directly comparable GAAP financial measures. A reconciliation of our non-GAAP financial measures to their most directly comparable GAAP measures has been provided in the financial statement tables included above in this press release.

These non-GAAP measures exclude stock-based compensation, amortization of acquired intangible assets, acquisition related expenses, disposition related income, non-cash interest expense for the amortization of debt issuance costs, gain on termination of operating leases, loss on disposal of fixed assets, loss on early extinguishment of 2022 Convertible Notes, gain or impairment losses on strategic investments, gain or loss on equity method investment, and account for the income tax effects of the exclusion of these non-GAAP items. We believe investors may want to incorporate the effects of these items in order to compare our financial performance with that of other companies and between time periods:

A.

Stock-based compensation is a non-cash expense accounted for in accordance with FASB ASC Topic 718. We believe that the exclusion of stock-based compensation expense allows for financial results that are more indicative of our operational performance and provide for a useful comparison of our operating results to prior periods and to our peer companies because stock-based compensation expense varies from period to period and company to company due to such things as differing valuation methodologies and changes in stock price.

B.

Expense for the amortization of acquired intangible assets is excluded from non-GAAP expense and income measures as HubSpot views amortization of these assets as arising from pre-acquisition activities determined at the time of an acquisition. While these intangible assets are evaluated for impairment regularly, amortization of the cost of purchased intangibles is a non-cash expense that is not typically affected by operations during any particular period. Valuation and subsequent amortization of intangible assets can also be inconsistent in amount and frequency because they can significantly vary based on the timing and size of acquisitions and the inherently subjective nature of the degree to which a purchase price is allocated to intangible assets. We believe that the exclusion of this amortization expense provides for a useful comparison of our operating results to prior periods, for which we have historically excluded amortization expense, and to our peer companies, which commonly exclude acquired intangible asset amortization. It is important to note that although we exclude amortization of acquired intangible assets from our non-GAAP expense and income measures, revenue generated from such intangibles is included within our non-GAAP income measures. The use of these intangible assets contributed to our revenues earned during the periods presented and will contribute to future periods as well.

C.

Acquisition related expenses, such as transaction costs, retention payments, and holdback payments, and disposition related income, such as proceeds from sale of assets, are transactions that are not necessarily reflective of our operational performance during a period. We believe that the exclusion of these expenses and income provides for a useful comparison of our operating results to prior periods and to our peer companies, which commonly exclude these expenses and income.

D.

In June 2020, we issued $460 million of convertible notes due in 2025 with a coupon interest rate of 0.375%. The issuance cost of the debt is amortized as interest expense over the remaining term of the debt. We believe the exclusion of this non-cash interest expense provides for a useful comparison of our operating results to prior periods and to our peer companies.

E.

Strategic investments consist of non-controlling equity investments in privately held companies. The recognition of gains or impairment losses can vary significantly across periods and we do not view them to be indicative of our fundamental operating activities and believe the exclusion of gains or impairment losses provides for a useful comparison of our operating results to prior periods and to our peer companies.

F.

We made a contribution to the Black Economic Development Fund (the “investee”) managed by the Local Initiatives Support Corporation and have committed to make additional capital contributions. We account for this investment under the equity method of accounting. The proportionate share of our equity method investee's net earnings have been excluded in order to provide a comparable view of our operating results to prior periods and to our peer companies. We believe this activity is not reflective of our recurring core business operating results.

G.

Restructuring charges are related to severance, employee related benefits, facilities and other costs associated with the restructuring plan implemented in January 2023. Restructuring charges fluctuate in amount and frequency and are not reflective of our core business operating results. In addition to the restructuring charges incurred during the year ended 2023, over the next four years (into 2027), we expect to both incur incremental restructuring charges and make cash payments related to the facilities that we abandoned in 2023. The abandonment of facilities is part of the restructuring plan we authorized on January 25, 2023 and is intended to consolidate our lease space and create higher density across our workspaces. The incremental charges we expect to incur relate to continuing costs for the abandoned facilities and are expected to be in the range of $15-18 million and will be paid in cash over the next four years. We also expect to make cash payments of approximately $58.0 million in fixed rent payments for the abandoned facilities that will be made in monthly installments over the next four years for which we have taken the full P&L restructuring charge during the year ended 2023. We plan on excluding both the incremental charges and cash payments and the related restructuring cash rent payments from our non-GAAP earnings, operating cash flow, and free cash flow metrics. We believe exclusion of these charges and cash payments provides useful information to investors in understanding and evaluating the strength of earnings and liquidity and provides a comparable framework for assessing how our business performed when compared to prior periods which were not impacted by excluded restructuring charges paid from operating cash flow.

H.

The effects of income taxes on non-GAAP items reflect a fixed long-term projected tax rate of 20% to provide better consistency across reporting periods. To determine this long-term non-GAAP tax rate, we exclude the impact of other non-GAAP adjustments and take into account other factors such as our current operating structure and existing tax positions in various jurisdictions. We will periodically reevaluate this tax rate, as necessary, for significant events such as relevant tax law changes and material changes in our forecasted geographic earnings mix.



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