- Microcap stock Datametrex AI is building upon its recent change in corporate focus with the creation of a new AI-based entertainment division
- The division will pursue opportunities in sports entertainment and K-culture
- Datametrex develops innovations in technology, healthcare and artificial intelligence
- Datametrex stock is down by 90.63 per cent year-over-year and by 62.50 per cent since 2019
Microcap stock Datametrex AI (TSXV:DM) is building upon its recent change in corporate focus with the creation of a new AI-based entertainment division.
The division will offer the company’s artificial intelligence (AI) technology in the sports entertainment and South Korean cultural sectors (K-culture), the latter of which has rapidly risen in popularity since the late 2000s through K-dramas and K-pop acts like Psy and BTS.
Datametrex hopes to capitalize on the rising popularity of these target markets and “bring its technological expertise to revolutionize how entertainment and sports agencies operate, engage with fans and optimize their performances,” according to a news release.
Datametrex’s AnalyticsGPT software, developed in collaboration with the Canadian government, uses AI and machine learning to analyze large data sets and generate actionable business insights.
The move follows the performance review and subsequent ousting of former chief executive officer Marshall Gunter, and new CEO Charles Park’s refashioning of the company into a healthcare, AI and technology-focused operation.
Since taking over, Park’s tenure has included more than $1 million in new contracts, a shareholder-dilutive issuance of restricted share units, diversification into the energy industry and an ongoing $1 million private placement.
“Entertainment and sports are at the forefront of global trends. Our new division is dedicated to harnessing the power of AI and technology to bring innovative solutions to these vibrant industries. We are excited to extend the success we’ve experienced in the private sector to these new fields, enhancing the way entertainment and sports agencies connect with audiences worldwide,” Charles Park, Datametrex’s CEO, said in a statement.
Datametrex develops innovations in technology, healthcare and artificial intelligence.
Datametrex AI (TSXV:DM) last traded at C$0.015 per share. The stock is down by 90.63 per cent year-over-year and by 62.50 per cent since 2019.
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