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Bullboard - Stock Discussion Forum illumin Holdings Inc T.ILLM

Alternate Symbol(s):  ILLMF

illumin Holdings Inc. provides a journey advertising platform, which enables marketers to reach consumers at every stage of their journey by leveraging advanced machine learning algorithms and real-time data analytics. It enables marketers to connect intelligently with audiences across video, mobile, social and online display advertising campaigns. Its Programmatic Marketing Platform, powered... see more

TSX:ILLM - Post Discussion

illumin Holdings Inc > What the F?
View:
Post by growthnprosper on Aug 13, 2021 10:33am

What the F?

What the F is going today?
Comment by TigerKing on Aug 13, 2021 11:16am
same thing that happens everyday
Comment by tootall67 on Aug 13, 2021 11:52am
-0.51 cents and counting............
Comment by RookieMistakes on Aug 13, 2021 3:17pm
I know...my thoughts too. Frustrating given the 2Q results.  However I am firmly long on AT so IMO this is the small cap volatility we expect to see. As pointed out by more experienced posters the fundamentals remain excellent. It would be tempting to sell and move on...but ...show me another stock that has the potential there is with AT. The 'Lynch test' that was posted was a good ...more  
Comment by growthnprosper on Aug 13, 2021 4:15pm
I wish they would start using all that cash they raised along time ago to buy something and contribute to the bottom line! They must have had something in line to raise all that cash?
Comment by mofwmofw on Aug 13, 2021 5:18pm
I could be 100% wrong but I feel we need more bottoming before we accelerate. There is just too many unknowns. If it wasn't for current negativity in the sector, we would have been off to the races with the last extra positive financials. Hopefully it won't drift too much lower but I'm confident it won't take a year to get back to our highs. I'm very confident after listening ...more  
Comment by campst on Aug 13, 2021 7:20pm
1) historical tech sector seasonality is in play IMO. 2) Q3 advertising seasonality also in play, Q3 typically having lower sales tha n Q2. 3) Q4 is where we will know how well AT is doing. I'm looking for meaningful speculative sp movement in December and January. If Q4 results are good, its off to the races...... .....but what do I know? cheers
Comment by Torontojay on Aug 15, 2021 7:08am
Hi Campst, historically speaking Q3 has usually outperformed Q1 and Q2. The weakest quarter has always been Q1 followed by Q2 then Q3 and finally Q4.  Only 2 times going back to 2014 has Q3 been outperformed by either Q1 or Q2. In 2017, Q3  achieved sales of $ 14,523,649 which was outperformed by Q2 $17,265,803. In 2019, Q3 achieved sales of $26,864,507 which was outperformed by Q1 $27 ...more  
Comment by campst on Aug 15, 2021 8:20am
Yes, you are correct wrt to the ATY et al.I am referring to the advertising media spend from all sources.
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