Service Creation at Comcast
Comcast Corp. is among the first major U.S. cable operators to try out a pre-paid Internet service that mimics the wireless industry's model, Light Reading Cable has learned.
Comcast quietly introduced this contract-free, 3Mbit/s downstream Internet product in the Philadelphia area in late 2012, opening up access to a new market that could be worth billions of dollars when applied nationally.
Comcast is pitching the service under the Xfinity Internet Prepaid Service banner via a dedicated website and via more than 70 stores in parts of Philadelphia and nearby cities in Delaware and New Jersey, including select wireless retail outlets run by Alpha Wireless Communications, T-Mobile USA, Cricket Communications Inc. and Speed Wireless, among others.
The offer, along with some materials promoting the service, is also starting to appear on Craigslist.