RE:UmaxOne plus to UMAX is the timing on the release of this ETF is better (the utility sector is in the gutter) so manybe some hope for this one. The timing of HMAX couldnt have been worse (just before banking sector tanked...but there has been some pickup in that sector lately). HYLD just seemed to be a dog from the start and recovery has been very slow). I have not beef at all with HDIV...its a keeper.