CamelBak®, the inventor and global leader of hydration,
celebrates 25 years of revolutionizing the hydration industry. Through
innovation, technology, integrity and dedication to sustainable
hydration, CamelBak continues to redefine the way people hydrate and
perform.
CamelBak, which started as an idea born from the most basic human need - thirst, celebrates its 25th anniversary in 2014. The inventors of the hydration category continue to reinvent and forever change the way people hydrate and perform. (Photo: Business Wire)
Born from one of the most basic human needs, thirst, the first CamelBak
hydration pack was imagined in 1988 as a way to provide hands-free
hydration during the Hotter ‘N Hell 100-mile bike road race. What
started as an IV bag filled with water tucked inside of a tube sock,
became known as the first CamelBak in 1989 and quickly developed into
the leading brand of personal hydration products.
Since its inception, CamelBak continues to engineer and update products
to redefine best-in-market hydration solutions. Stemming from its
cycling roots 25 years ago, CamelBak now offers category-first and
premium products including, K.U.D.U.™, an innovative mountain
bike hydration pack with fully-integrated state of the art back
protection, and the re-engineered NV™ Back Panel system which
is designed for optimal ventilation and comfort while on a bike.
"Much has changed since 1989, but our goals remains the same. We are
fully dedicated to what we make, how we make it, for whom we make it and
the way it impacts people’s lives," said Sally McCoy, CEO and President
of CamelBak. "Today, CamelBak celebrates 25 years of category creation
and leadership in hydration and we believe the best is yet to come.”
CamelBak’s extensive product portfolio includes hydration packs, vests,
belts, bottles and a filtration pitcher, all designed to quickly and
comfortably deliver hydration. In 2008 CamelBak introduced the
industry’s first BPA-free, plastic, reusable water bottle and in 2014
entered the housewares space with Relay™, a fast and
innovative water filtration pitcher.
Built with integrity and sustainability in mind, all CamelBak products
are covered by the Got Your Bak™ Lifetime Guarantee and help
people develop hydration habits that are healthier for themselves and
the planet. CamelBak’s Ditch Disposable™ movement works to
diminish the use of single-use disposable bottles and to date has
replaced more than 1.8 million disposable bottles through offering free
freshly filtered water hydration stations at major music festivals and
events.
CamelBak values forward-thinking and creative, unconventional ideas.
Dedicated to finding unusual solutions to common problems, CamelBak
continues to build upon its 25 years of experience and push the
hydration boundaries.
About CamelBak®
Founded in 1989, CamelBak invented the hands-free hydration category and
is the global leader in personal hydration gear. CamelBak is achieving
its mission to continually reinvent and forever change the way people
hydrate and perform by offering a mix of products that include
everything from technical hydration packs to reusable bottles and
individual UV purification systems.
With headquarters in Petaluma, Calif., a wholly-owned and operated
reservoir manufacturing facility in Mexico and a distribution facility
in San Diego, Calif., CamelBak designs, tests and engineers its products
to perform and last a lifetime. CamelBak is owned by Compass Diversified
Holdings (NYSE: CODI), and offers products in more than 50 countries.
For more information, please visit www.camelbak.com
or call 800.767.8725.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140729005257/en/
Copyright Business Wire 2014