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Bullboard - Stock Discussion Forum BlackBerry Ltd T.BB

Alternate Symbol(s):  BB

BlackBerry Limited is a Canada-based company, which provides intelligent security software and services to enterprises and governments around the world. The Company operates through three segments: Cybersecurity, IoT, and Licensing and Other. The Cybersecurity segment consists of BlackBerry Spark, BlackBerry SecuSUITE and BlackBerry AtHoc. The IoT business consists of BlackBerry Technology... see more

TSX:BB - Post Discussion

BlackBerry Ltd > Ford plans to launch technology for over-the-air upgrades
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Post by Spuds21 on May 17, 2021 11:35am

Ford plans to launch technology for over-the-air upgrades

Do suspect that BB secures these 33 million vehicles that come online with Ford. 

DETROIT – Ford Motor said Thursday it has launched the technology to make significant remote upgrades to its cars and trucks, and it plans to roll it out to 33 million vehicles by 2028.

The new technology would create a massive global fleet that would collect data on millions of consumers and commercial customers, giving the automaker access to lucrative new markets and potential streams of revenue.

“We believe that data is the new oil,” said Alex Purdy, director of business operations, enterprise connectivity for Ford’s enterprise connectivity unit. “It enables us to have an always-on relationship with our customer.”

Ford is calling its new over-the-air update capability “Power-Up,” highlighting its ability to enhance and upgrade a vehicle well into its lifecycle.



https://www.cnbc.com/2021/05/13/ford-plans-over-the-air-tech-upgrades-to-millions-of-cars-like-tesla.html?__source=iosappshare%7Ccom.apple.UIKit.activity.Mail
Comment by KBB161718192030 on May 17, 2021 12:15pm
This post has been removed in accordance with Community Policy
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